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Brand Manager

michaelpage.com.tr Logo

Michael Page

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Location:
Türkiye , Istanbul

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Category:
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Contract Type:
Not provided

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Salary:

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Job Description:

Our client is a well-established international organization with a strong presence in Chemical Manufacturing in Türkiye. Known for its values-driven culture and long-term mindset, the company offers a professional and collaborative environment focused on people development.

Job Responsibility:

  • Initiate and implement campaigns, launches, innovations, or similar based on market analysis, competitor monitoring, and customer insight within assigned areas of responsibility
  • Drive segment, category, brand, product, or solution performance and leverage business potential through projects and processes in cooperation with other functions
  • Ensure that the necessary marketing vehicles (products, systems, and marketing material) are in place
  • Generate marketing deliverables (insight, business case, key selling arguments, and communication package)
  • Drive the Category innovation strategy by identifying consumer insights and preparing Innovation concepts in cooperation with the Innovation Manager
  • Responsible for growing category and brand with support from the region, local sales, technical, supply chain, and customer network to achieve agreed financial results and market share
  • Develop and maintain local assortment, identify market needs, and closely coordinate with different functions to increase market shares and profitability
  • Coordinate and assist in devising the strategies, plan, budget, etc., to achieve the company's objectives and targets
  • Responsible for new product launches and implementations by working closely with local and regional marketing teams to drive the success of innovations
  • Develop and implement effective pricing and product management strategies by analysing market data and working closely with the Sales team to increase sales and market share in the designated geographic area
  • Being able to match the company's product portfolio to our target markets, identifying the gaps, and deciding on corrective action or products needed, and matching these needs with the correct innovations

Requirements:

  • University degree in Business Administration, Engineering, or a related field
  • 7-8 years of experience in marketing, preferably
  • Solid experience in marketing, with the ability to manage multiple priorities and stakeholders
  • Fluency in English, both written and spoken
  • Strong command of MS Office, particularly PowerPoint and Excel
  • Excellent organizational, communication, and presentation skills
  • Proactive, structured, and results-oriented mindset with strong analytical and judgment capabilities
  • Strong collaboration skills and organizational awareness
  • Curiosity, learning agility, and openness to change
  • Flexibility to travel and engage with diverse stakeholders
What we offer:
  • Competitive compensation and a comprehensive benefits package
  • Ongoing learning and development through on-the-job experiences and structured learning programs
  • Career development opportunities across different functions and geographies
  • An engaging leadership approach focused on empowerment, collaboration, and high employee engagement
  • A supportive, inclusive culture where authenticity and diversity are valued

Additional Information:

Job Posted:
April 24, 2026

Employment Type:
Fulltime
Work Type:
On-site work
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