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Advocate Group Logo Advocate Group · -

Brand Manager - Wine

United Kingdom, London · Job Posted May 04, 2026
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Job Description

The Advocate Group are delighted to be working with a premium, heritage-led drinks business, renowned for its luxury positioning and exceptional presence across the UK. With a strong footprint in some of London’s most prestigious venues, the business continues to lead the way in delivering best-in-class brand experiences. We’re recruiting for a Brand Manager to play a key role in shaping and delivering brand strategy across their wine portfolio. These are high-impact roles where you’ll work closely with senior leadership to bring campaigns to life, elevate brand presence, and ensure consistent, best-in-class execution across all touchpoints.

Job Responsibility

  • Shape and deliver impactful brand strategy, campaigns, and key seasonal moments
  • Lead the end-to-end execution of multi-channel campaigns, ensuring a seamless and premium brand experience across all touchpoints
  • Own the marketing calendar, driving cross-functional alignment and ensuring flawless delivery against key priorities
  • Drive the creation of standout brand assets, collaborating with creative teams, copywriters, and external agencies
  • Champion the brand’s luxury positioning, ensuring all content reflects its distinctive identity and standards
  • Manage agency partners to deliver best-in-class creative output
  • Leverage consumer insights and performance data to inform decisions and strengthen brand impact
  • Act as a true brand guardian, evolving guidelines and ensuring consistency across the organisation
  • Lead internal brand communications, bringing the brand to life through engaging updates and toolkits.

Requirements

  • Proven Brand Manager experience within wine or champagne
  • Strong understanding of luxury branding and premium consumer audiences
  • A commercially aware marketer who balances strategy with hands-on delivery
  • Highly organised, proactive, and confident working cross-functionally
  • Polished communicator with strong attention to detail.
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