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Brand manager/market manager

pfizer.de Logo

Pfizer

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Location:
China , Beijing or Shanghai

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided
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Job Responsibility:

  • Execution of brand tactics Translate brand strategies to POA for responsible brand as supporter
  • Execute brand tactics, manage projects independently in terms of managing budget, setting KPI, tracking progress and resolving issues
  • Develop brand promotional materials and training Develop brand DA, promotional slides, publication if needed and internal training materials
  • Train Field Force on product strategy and POA
  • Support to develop brand plan & management & cross-functional leadership Analyze market trend, competitors situation to support developing brand strategy
  • Explore customer insight and brand value proposition to support developing brand strategy
  • Track progress towards brand target timely
  • Support cross-functional brand leadership – across Field Force, Account mgmt, medical, legal, regulatory, etc
  • Flawless execution in marketing activities and manage project independently
  • Develop brand promotional materials and internal training materials
  • Sales training
  • Actively participate campaign development
  • BP & Op Plan and influence sales targets and brand A&P allocations
  • Develop marketing mix & POA
  • Interface with cross-functional team

Requirements:

  • Bachelor degree or above, major in Medical or Medicine
  • Good command of oral & written English
  • 1-3 years marketing experience or 2 years DM/local marketing experience
  • Functional/Technical Skills
  • Acts Decisively
  • Seizes Accountability
  • Grows Self
  • Change Agile
  • Self Awareness
  • Commits to “One Pfizer”
  • Peer Relationships
  • Market, Customer, and Competitor insight
  • Strategic and operational business/Market planning
  • Market Execution
  • Marketing Innovation
  • Data analysis, interpretation and communication
  • Performance and program metrics

Additional Information:

Job Posted:
February 20, 2026

Employment Type:
Fulltime
Work Type:
On-site work
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