Brand Manager - FMCG Personal Care Job at Randstad (Kuala Lumpur)

New

Senior Brand Manager - Personal Care Fmcg

We are seeking a forward-thinking and strategic Senior Brand Manager to lead the...

Location

Malaysia , Kuala Lumpur

Salary:

14000.00 - 17000.00 MYR / Month

Randstad

Expiration Date

March 19, 2026

Requirements

Bachelor’s Degree in Marketing, Business Administration, or a related field
Minimum 8-10 years of experience in FMCG marketing, with a strong focus on Brand or NPD management
Proven track record of successfully launching new products from concept to market in the personal care or household categories
Strong project management skills with the ability to lead cross-functional teams in a matrix environment
Excellent analytical skills and ability to translate consumer insights into winning product concepts
Strategic thinker with strong commercial acumen and financial literacy
Passionate about consumer trends and product innovation

Job Responsibility

Develop and execute the long-term innovation strategy and product pipeline aligned with brand vision and business goals
Lead consumer research and market analysis to identify unmet needs, trends, and growth opportunities within the category
Manage the end-to-end New Product Development (NPD) process, collaborating closely with R&D, Supply Chain, and Finance to ensure technical feasibility and commercial viability
Develop compelling product concepts and value propositions that resonate with target consumers
Partner with the Brand Management team to ensure seamless go-to-market execution, including launch campaigns across ATL, BTL, and digital channels
Oversee the innovation budget and P&L for new initiatives, tracking performance against KPIs
collaborate with external agencies (Research, Design, P.R.) to drive concept testing and packaging development
Monitor competitor innovation activities and industry trends to maintain a competitive edge

Fulltime

Assistant Brand Manager for Premium Deodorants

Assist and lead in driving the growth of the brand through landing Consumer-Cent...

Location

Philippines , Taguig

Salary:

Not provided

Unilever

Expiration Date

Until further notice

Requirements

3-5 years brand management experience in an FMCG environment, preferably in Personal Care or related categories
Strong business mindset, analytical power and good communication skills including presentation experience
Strong exposure to Social & Digital Marketing space
Passion for growth and strong time management skills to work in a changeable environment, ability to manage workload and multiple projects
Open-minded, innovative and result-oriented

Job Responsibility

Stay connected and engaged with our consumers to understand their needs, the triggers and barriers, then translate these understanding to unmissable brand engagement strategy and deployment execution
Assist in the formulation and execution of the Brand Marketing Plan by developing a comprehensive understanding of the key drivers for brand growth and health
Lead the deployment of innovative and activation projects, ensuring an integrated activity schedule that aligns with the Brand Key Vision and Brand Vision Plan
Embrace the trends and the rise of social 1st and digital-led marketing approach in bring core portfolio closer to our consumers
Continuously monitor and evaluate brand performance metrics to recommend and implement effective strategies that enhance brand equity
Collaborate closely with external agencies, such as Advertising, Market Research, and PR, to deliver impeccable brand experiences across all consumer touchpoints
Execute specific brand projects as outlined in the brand plan
Diligently monitor budget allocations, providing timely updates to relevant stakeholders regarding potential overspend or cash availability
Work in close partnership with cross-functional teams, including Customer Development, Supply Chain, and Finance, to ensure seamless project execution

Fulltime

Senior Brand Manager – Beauty Skin Cleansing & Dove Masterbrand

This is an exciting opportunity to lead and drive Unilever’s growth engine into ...

Location

Malaysia , Kuala Lumpur

Salary:

Not provided

Unilever

Expiration Date

Until further notice

Requirements

At least 4 years of experience in brand/product management/marketing (FMCG)
Experience in Beauty & Personal Care category is a plus
Knowledge on communication development, and media planning process, public relations, and e-commerce
Good with numbers (sales analysis, knowledge of P&L, budgeting) and has experience in strategy development
Experience in managing relationships with a variety of stakeholders – both internal and external partners
Experience in leading an internal cross functional task force and working with external agencies
Strong project management and problem-solving skills
Ability to work and multitask in a fast-paced environment

Job Responsibility

Manage and monitor business performance of beauty skin cleansing brands (Dove, Lux, Vaseline) end to end P&L, brand health, consumer and retail data analysis
Lead overall brand campaigns and innovations in drive business growth
Lead external agencies in creating new campaigns and activations and deployment mixes and campaigns
Brand plan & A&P budget management
Lead on-going analysis and review of consumer, category, channel/customer and competitive information as part of a situation assessment on brand performance and identify growth opportunity
Lead the development of local marketing mix (Proposition, Product, Pack, Price, Place and Promotion)
Sales and Operations Planning (S&OP) process from activity and demand planning to sales monitoring and analysis
Responsible for launch and network management (innovation, relaunch product, market development and saving project), building launch plans, customer sell-in and legal & regulatory issues and managing brand budget
Builds productive working relationship with cross functionals: sales team, trade marketing team, CMI, regional category team, finance, and supply chain to manage brand’s day to day operations, and external partners and agencies

Fulltime

New

Assistant Brand Manager - Oral Care

We are looking for a driven and analytical Assistant Brand Manager to support th...

Location

Malaysia , Kuala Lumpur

Salary:

6000.00 - 8000.00 MYR / Year

Randstad

Expiration Date

March 13, 2026

Requirements

Bachelor’s Degree in Marketing, Business Administration, or a related field
Minimum 3-5 years of experience in FMCG marketing, preferably within personal care or related categories
Proven experience in executing brand campaigns and managing agency partners
Strong analytical skills with the ability to interpret data and translate it into marketing insights
Excellent project management and communication skills
Proactive, adaptable, and able to work collaboratively in a cross-functional team

Job Responsibility

Assist in the development and execution of annual brand marketing plans to achieve business objectives and market share growth
Coordinate the end-to-end implementation of 360° marketing campaigns across ATL, BTL, and digital touchpoints
Work closely with external agencies (creative, media, digital, P.R.) to ensure timely and high-quality delivery of campaign materials
Analyze market trends, competitor activities, and consumer insights to provide actionable recommendations for brand strategy
Support the launch of new products (NPD) by collaborating with cross-functional teams including Sales, Supply Chain, and R&D
Monitor and track the A&P budget to ensure marketing spend is optimized and within allocation
Assist in preparing monthly business reviews and post-campaign analysis reports

Assistant Brand Manager - Deodorant

Unilever is currently hiring for Assistant Brand Manager - Deodorant. Unilever i...

Location

Turkey , Istanbul

Salary:

Not provided

Unilever

Expiration Date

Until further notice

Requirements

University degree in related fields
Minimum 2 years of marketing experience in the FMCG sector
Fluency in Turkish & English
Marketing skills: brand development, brand performance analysis
Rigor to be able to navigate in a complex environment full of opportunities
Personal ambition to succeed and guided by a strong Inner Game
Obsessive in consumer Intimacy and completely immersed in the world of the consumer, intimately understanding consumers current needs and curious about future needs
Embrace a high growth mindset with strong love for consumers, shoppers, and customers
Excellent in communication channel management with an integrated program of brand communication in the most cost-effective way
Equipped with media savvy, particularly in digital marketing and know-how

Job Responsibility

Responsible for the deodorants portfolio in Turkey
Leading innovation / renovation / saving projects with project teams & other functional teams to bring products to market on time, including creating winning trade stories for 2024 & onwards
Business Accountability, Driving Competitive Growth & Profitability targets for the brand
Co-creating the strategy and 8 quarter plans of the brand, focusing on the trends & the business objectives
Working closely with agency partners & global team to ensure Deo stands out in culture by always having an outstanding brand communication & activations
Managing the marketing budget, ensuring saliency through consistent & relevant communication
Working with media and digital marketing & commerce teams to plan & execute & optimize the media plans for relevant categories
Co-leading the P&L of Deo
Other Personal Care wide responsibilities

Fulltime

New

Senior Manager, Consumer Insights

We are looking for a creative and curious insights expert to lead consumer learn...

Location

United States , New York

Salary:

147500.00 - 160000.00 USD / Year

Harry's

Expiration Date

Until further notice

Requirements

Bachelor’s degree required
Master’s Degree/MBA is preferred
7+ years of progressive experience in consumer insights, with a track record of executing high impact research studies of varying complexity
Prior experience in FMCG, beauty, personal care or lifestyle brands is preferred
Insights thought leader
Curious, nearly to a fault
Crafty and creative
Self-Sufficient - comfortable using DIY quantitative and qualitative research tools with strong experience in category, brand, advertising, innovation, and shopper insights
Skilled data storyteller
Unwaveringly objective

Job Responsibility

Be the expert in understanding our core consumer segments (attitudes, behaviors, values) and emerging trends likely to influence their future habits
Influence our brand strategy and build a learning roadmap to uncover deep insights, consumer pain points and unmet needs that unlock meaningful innovation and strengthen brand equities to reinforce our competitive advantage
Partner with our brand marketing, innovation, and retail/DTC teams to identify and optimize initiatives, products, and communications that delight key segments throughout their omni-channel journey
Translate business questions into clear research objectives and scope projects to deliver actionable learning with positive business impact
Execute and manage multiple primary market research projects simultaneously and deliver high impact results on agreed to timelines
Effectively synthesize and communicate insights from all work to the brand teams, cross-functional partners, and senior management by distilling results to essential learning and recommendations that enable rapid decisions
Enhance insights processes and approaches to continuously strengthen the breadth and quality of our insights about our consumers and categories

What we offer

Medical, dental, and vision coverage
401k match
Equity in Mammoth Brands
Flexible time off and working hours
L&D stipend
4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years
20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood
Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop
Free products from all of our brands
Bagels on Wednesdays and lunch on Thursdays

Fulltime

Assistant Brand Manager - Omo

Unilever is currently hiring for Assistant Brand Manager -Omo. Function: Marketi...

Location

Turkey , Istanbul

Salary:

Not provided

Unilever

Expiration Date

Until further notice

Requirements

University degree in a related field
2-4 years of relevant marketing experience, must in FMCG
Experience in campaign crafting & portfolio design
Fluency in Turkish and English
Strong marketing skills in brand building and performance analysis
Rigor and adaptability to thrive in a complex environment with numerous opportunities
A personal drive to succeed, guided by a strong inner game
Deep consumer obsession, with a keen understanding of current needs and curiosity about future trends
A high-growth mindset with a strong passion for consumers, shoppers, and customers
Expertise in communication channel management, delivering cost-effective, integrated brand communication

Job Responsibility

Responsible of the Omo portfolio and driving competitive growth & profitability targets
Co-creating the strategy and 8-quarter plans by focusing on market trends and business objectives
Collaborating with agency partners and the global team to ensure Omo remains desirable through outstanding brand communication and activations
Managing the marketing budget to ensure consistent, relevant brand saliency
Creating and maintaining marketing calendars for launches, advertising, activations, and promotions across brands and accounts
Working with media, digital marketing, and e-commerce teams to plan, execute, and optimize media plans
Partnering with the CMI team to continuously enhance consumer insights and leverage data to improve marketing effectiveness
Collaborating with the TCM and sales teams to develop shopper-centric, differentiated retailer marketing plans across the full shopper journey
Co-leading the P&L of Omo
Supporting other category-wide initiatives within Home Care

Fulltime

New

Senior Brand Executive - Oral Care

We are seeking a proactive and detail-oriented Senior Brand Executive to join th...

Location

Malaysia , Kuala Lumpur

Salary:

4500.00 - 5500.00 MYR / Month

Randstad

Expiration Date

March 13, 2026

Requirements

Bachelor’s Degree in Marketing, Business Administration, or a related field
Minimum 3 years of experience in FMCG marketing, preferably within personal care or similar categories
Experience in managing agency partners and executing 360° campaigns
Strong analytical skills with the ability to work with data (e.g., Nielsen, internal sales reports)
Excellent communication and interpersonal skills to manage diverse stakeholders
Resourceful, organized, and able to work independently in a fast-paced environment

Job Responsibility

Support the planning and execution of integrated marketing campaigns across ATL, BTL, and digital platforms to drive brand awareness and trial
Coordinate effectively with internal stakeholders and external agencies (Creative, Media, Digital, P.R.) to ensure campaigns are delivered on time and within budget
Monitor and analyze brand performance using sales data, consumer insights, and competitor activities to track growth and identify opportunities
Assist in the management of the A&P budget, ensuring accurate tracking of expenditures and cost efficiency
Collaborate with the Sales and Trade Marketing teams to align on-ground activations, POSM implementation, and channel strategies
Support new product launches (NPD) and packaging updates by managing timelines and cross-functional deliverables
Prepare post-campaign reports and business reviews to evaluate the effectiveness of marketing activities

Brand Manager - FMCG Personal Care

Randstad

Location:
Malaysia , Kuala Lumpur

Category:
-

Contract Type:
Not provided

Salary:

Job Description:

Job Responsibility:

Requirements:

Additional Information:

Job Posted:
February 13, 2026

Expiration:
March 06, 2026

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