Brand manager - oral care, Randstad

Brand manager - oral care

Randstad

Location:
Malaysia, Kuala Lumpur

Category:
-

Contract Type:
Not provided

Salary:

9000.00 - 10000.00 RM / Month

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Job Description:

As the Brand Manager, you will be responsible for managing the marketing operations of a key brand within the portfolio. You will lead brand strategies and marketing plans aimed at increasing market share, brand equity, sales volumes, and profitability. You will work closely with cross-functional teams and external agencies to deliver marketing excellence.

Job Responsibility:

Achieve brand and category objectives including market share growth, brand equity enhancement, sales volume, and profitability targets
Develop, administer, and optimize marketing strategies and plans within allocated budgets
Manage A&P budgets specifically for ATL brand communications
Collaborate with customer marketing teams to translate marketing strategies into actionable GTM commercial plans with timely execution
Analyze ongoing brand and consumer market research to adapt marketing programs to changing market conditions
Provide regular brand and business performance reports to senior management
Work effectively with internal teams across Malaysia and external agencies/vendors
Execute any ad hoc marketing projects assigned by management

Requirements:

Minimum 5 years of experience in consumer brand management within FMCG
Bachelor’s degree in Marketing, Business Administration, or a related discipline
Strong understanding of FMCG retail dynamics in Malaysia
Good interpersonal, communication, and stakeholder management skills
Proactive, self-motivated team player with a high sense of urgency
Analytical mindset with experience in market research tools like Nielsen or Kantar
Exposure to digital marketing initiatives
Proficient in MS Office applications, particularly PowerPoint, Excel, and Word

Additional Information:

Job Posted:
May 31, 2025

Expiration:
July 13, 2025

Employment Type:

Fulltime

Work Type:

On-site work

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