CrawlJobs Logo
Waymo Logo Waymo · -

Brand Experience & Partnerships Lead

United States, Mountain View 243000.00 - 308000.00 USD / Year · Job Posted February 14, 2026
Apply Position
Job Link Share

Job Description

Waymo is an autonomous driving technology company with the mission to be the world's most trusted driver. On the Waymo Marketing team, you will help to connect people with the magic and impact of Waymo's autonomous driving technology. Our team has the unique opportunity to not only grow Waymo's brand from the ground up, but to also build societal acceptance for autonomous driving technology for the first time in history. We build thoughtful marketing strategy, positioning, messaging and creative assets to deliver messages that matter to our audience, communicated through anything from video content, to social media interactions, to immersive physical experiences. We also shape Waymo's go-to-market initiatives, helping to transform Waymo into a thriving business with a growing user base. In this hybrid role, you will report to the Brand Marketing & Operations Lead.

Job Responsibility

  • Define the IRL Strategy: Architect the long-term vision for how Waymo shows up through major sponsorships, partnerships, and events. Ensure our brand feels culturally relevant and indispensable to the communities we serve
  • Lead Deal Negotiations: Drive end-to-end management of marketing partnerships and sponsorships. You will lead the negotiation and execution of high-visibility deals, ensuring Waymo secures the best terms and rates relative to industry standards
  • Drive Integrated Go-To-Market (GTM): Bring to life our partnerships and events in creative ways that resonate with audiences. Collaborate with internal cross-functional (XFN) teams and external agencies to ensure every activation drives measurable awareness and accelerates rider growth
  • Measure Impact: Establish a data-driven framework for ROI, focusing on increasing awareness, engagement, and advocacy for our service. You will help move the needle on how the world perceives autonomous transportation through clear, quantifiable metrics
  • Strategy & Planning: Translate overarching brand and business goals into actionable roadmaps. You will define the strategic approach for major programs, including high-impact stunt activations, international conferences, and global sponsorships.
  • Budget Ownership: Own and manage large, complex budgets, ensuring all programs are delivered on time and within financial targets. You seek efficiencies to maximize ROI across all brand engagement efforts

Requirements

  • 15+ years of brand leadership experience, with a focus on strategic partnership identification, high-stakes negotiation, and large-scale activation
  • A proven track record of managing global brand portfolios within complex, matrixed organizations
  • Expertise in agency management, specifically across sports, events, and title sponsorships, with a demonstrated portfolio of activations
  • A data-driven approach to marketing that effectively balances "big idea" creative vision with rigorous, specific ROI metrics
  • Operational flexibility, with the proven ability to pivot seamlessly between high-level strategic development and granular hands-on execution
  • Experience managing or mentoring team members, demonstrating people leadership
  • Willingness to travel globally as required to manage on-site execution

Nice to have

  • Experience working in the autonomous vehicle, automotive, or high-growth technology industry
  • Experience collaborating deeply with product and technical teams, ensuring all marketing initiatives are grounded in the reality of the technology and product capabilities
  • Understanding of brand safety and policy issues related to emerging technology, and experience working closely with legal, policy and public affairs teams

What we offer

  • discretionary annual bonus program
  • equity incentive plan
  • generous Company benefits program
  • top-notch medical, dental and vision insurance
  • mental wellness support
  • gym membership
  • special wellness programs
  • competitive compensation
  • bonus opportunities
  • equity
  • employees provident fund
  • lots of other perks and employee discounts
  • flexibility to work from another location for four weeks per year
  • on-site or hybrid work model
  • remote working opportunities
  • paid time off
  • bereavement, sick, and parental leave
Waymo - All Job Offers

Looking for more opportunities?

Search for other job offers that match your skills and interests.

Suggested Tags: Frontend Developer Secretary Talent Manager Salesforce Administrator Data Analyst
Similar Jobs for

Brand Experience & Partnerships Lead

8 matching positions

Brand Partnerships Lead

Waymo is an autonomous driving technology company with the mission to be the wor...
Location
Location
United States , San Francisco; Mountain View; Los Angeles
Salary
Salary:
243000.00 - 308000.00 USD / Year
waymo.com Logo
Waymo
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 15+ years of brand leadership experience, with a focus on strategic partnership identification, high-stakes negotiation, and large-scale activation
  • A proven track record of managing global brand portfolios within complex, matrixed organizations (e.g. Financial Services, Tech, Global CPG)
  • Expertise in agency management, specifically across sports, venues, and title sponsorships, with a demonstrated portfolio of activations
  • A data-driven approach to marketing that effectively balances "big idea" creative vision with rigorous, specific ROI metrics
  • Operational flexibility, with the proven ability to pivot seamlessly between high-level strategic development and granular hands-on execution
  • Experience managing or mentoring team members, demonstrating people leadership
Job Responsibility
Job Responsibility
  • Define Vertical Partnership Strategy: Architect the long-term vision for Waymo’s involvement in the Sports, Finance, and Hospitality sectors
  • Lead Deal Negotiations: Drive end-to-end management of complex, multi-year agreements
  • Drive Integrated Go-To-Market (GTM): Bring to life our partnerships and events in creative ways that resonate with audiences
  • Measure Impact: Establish a data-driven framework for ROI, focusing on increasing awareness, engagement, and advocacy for our service
  • Strategy & Planning: Translate overarching brand and business goals into actionable roadmaps
  • Budget Ownership: Manage large-scale financial allocations for partnership fees and co-marketing spends
What we offer
What we offer
  • Discretionary annual bonus program
  • Equity incentive plan
  • Generous Company benefits program
  • Health and wellness
  • Financial wellness
  • Flexibility and time off
  • Medical, dental and vision insurance
  • Mental wellness support
  • Gym membership
  • Special wellness programs
  • Fulltime
Read More
Arrow Right

Brand Partnerships Lead

On the Waymo Marketing team, you will help to connect people with the magic and ...
Location
Location
United States , Playa Vista, Los Angeles; Mountain View; San Francisco; New York City
Salary
Salary:
243000.00 - 308000.00 USD / Year
waymo.com Logo
Waymo
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 15+ years of brand leadership experience, with a focus on strategic partnership identification, high-stakes negotiation, and large-scale activation
  • A proven track record of managing global brand portfolios within complex, matrixed organizations (e.g. Financial Services, Tech, Global CPG)
  • Expertise in agency management, specifically across sports, venues, and title sponsorships, with a demonstrated portfolio of activations
  • A data-driven approach to marketing that effectively balances "big idea" creative vision with rigorous, specific ROI metrics
  • Operational flexibility, with the proven ability to pivot seamlessly between high-level strategic development and granular hands-on execution
  • Experience managing or mentoring team members, demonstrating people leadership
  • Willingness to travel globally as required
Job Responsibility
Job Responsibility
  • Define Vertical Partnership Strategy: Architect the long-term vision for Waymo’s involvement in the Sports, Finance, and Hospitality sectors
  • Lead Deal Negotiations: Drive end-to-end management of complex, multi-year agreements
  • Drive Integrated Go-To-Market (GTM): Bring to life our partnerships and events in creative ways that resonate with audiences
  • Measure Impact: Establish a data-driven framework for ROI, focusing on increasing awareness, engagement, and advocacy for our service
  • Strategy & Planning: Translate overarching brand and business goals into actionable roadmaps
  • Budget Ownership: Manage large-scale financial allocations for partnership fees and co-marketing spends
What we offer
What we offer
  • Discretionary annual bonus program
  • Equity incentive plan
  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Mental wellness support
  • Gym membership
  • Wellness programs
  • Financial wellness
  • Bonus opportunities
  • Fulltime
Read More
Arrow Right

Brand Partnerships Lead

On the Waymo Marketing team, you will help to connect people with the magic and ...
Location
Location
United States , Los Angeles; Mountain View; San Francisco; New York City
Salary
Salary:
243000.00 - 308000.00 USD / Year
waymo.com Logo
Waymo
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 15+ years of brand leadership experience, with a focus on strategic partnership identification, high-stakes negotiation, and large-scale activation
  • A proven track record of managing global brand portfolios within complex, matrixed organizations (e.g. Financial Services, Tech, Global CPG)
  • Expertise in agency management, specifically across sports, venues, and title sponsorships, with a demonstrated portfolio of activations
  • A data-driven approach to marketing that effectively balances "big idea" creative vision with rigorous, specific ROI metrics
  • Operational flexibility, with the proven ability to pivot seamlessly between high-level strategic development and granular hands-on execution
  • Experience managing or mentoring team members, demonstrating people leadership
  • Willingness to travel globally as required
Job Responsibility
Job Responsibility
  • Define Vertical Partnership Strategy: Architect the long-term vision for Waymo’s involvement in the Sports, Finance, and Hospitality sectors
  • Lead Deal Negotiations: Drive end-to-end management of complex, multi-year agreements
  • Drive Integrated Go-To-Market (GTM): Bring to life our partnerships and events in creative ways that resonate with audiences
  • Measure Impact: Establish a data-driven framework for ROI, focusing on increasing awareness, engagement, and advocacy for our service
  • Strategy & Planning: Translate overarching brand and business goals into actionable roadmaps
  • Budget Ownership: Manage large-scale financial allocations for partnership fees and co-marketing spends
What we offer
What we offer
  • Waymo’s discretionary annual bonus program
  • equity incentive plan
  • generous Company benefits program
  • top-notch medical, dental and vision insurance
  • mental wellness support
  • gym membership
  • special wellness programs
  • competitive compensation
  • bonus opportunities
  • equity
  • Fulltime
Read More
Arrow Right

Partnerships Lead

We're building the creative layer for modern communication. Every month, over a ...
Location
Location
United States , San Francisco
Salary
Salary:
200000.00 - 250000.00 USD / Year
gamma.app Logo
Gamma
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years in partnerships, business development, or strategic alliances at a SaaS or platform company, ideally one that sells through or alongside other platforms
  • Experience structuring and closing commercial deals with technology partners: marketplace listings, API integrations, embedded arrangements, or co-sell agreements
  • Comfort working across the full deal lifecycle and cross-functionally. You can write the first outreach email, lead a negotiation, coordinate with legal on contracts, and align engineering, sales, and marketing without needing to be managed across those relationships
  • Ability to hold a technical conversation about APIs, OAuth, MCP, and integration architecture without being an engineer. You can sit across from a partner's product team and understand what they're building
  • A clear framework for prioritization: you'll inherit active conversations and a portfolio of live integrations, and you need a system for deciding where to invest time and when to let something sit
  • Proactive and self-directed, with comfort operating in ambiguity. You're building the partner program as you run it
  • Experience in the AI/LLM ecosystem, developer platforms, or marketplace partnerships is a plus (Nice to have)
Job Responsibility
Job Responsibility
  • Own partner relationships end-to-end: sourcing, qualifying, structuring, negotiating, and closing across marketplace, embedded, and co-branded partnership models
  • Drive post-launch growth for live integrations (Glean, Atlassian, Claude, ChatGPT, and others), including co-marketing campaigns, deeper integration roadmaps, usage optimization, and revenue expansion
  • Develop and iterate on commercial models for different partner types: wholesale credit pricing, referral structures, design partner terms, and enterprise co-sell motions
  • Identify and prioritize new partnership opportunities by evaluating strategic fit against acquisition, ARR, and retention impact
  • Coordinate with Sales and Customer Success on accounts where partner and direct motions overlap, ensuring alignment on attribution and customer experience
  • Build and refine the partner program alongside leadership, including tiers, incentives, support levels, and partner enablement materials
What we offer
What we offer
  • benefits
  • equity
  • Fulltime
Read More
Arrow Right

Senior Marketing Manager Brand Experience

Drive memorable brand experiences that strengthen connections and elevate a prem...
Location
Location
United States , Denver
Salary
Salary:
Not provided
perduefarms.com Logo
Perdue Farms
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's degree in marketing, business, or a related field
  • 8+ years of experience in experiential marketing, brand activation, event marketing, or related fields
Job Responsibility
Job Responsibility
  • Lead the strategy, planning, and execution of experiential marketing and brand activation programs across retail, foodservice, consumer, and industry channels
  • Define how the brand is experienced in-market, ensuring activations consistently reinforce brand positioning, storytelling, and commercial priorities
  • Develop scalable experiential frameworks, activation standards, and operational processes while remaining closely connected to onsite execution and delivery
  • Identify opportunities to increase brand visibility, deepen customer engagement, and drive trial through strategic events, partnerships, and experiential programs
  • Develop scalable event processes and activation playbooks to improve operational consistency and efficiency
  • Oversee all event logistics, including vendor management, staffing, travel coordination, product coordination, shipping, setup, onsite execution, and post-event recaps
  • Establish activation objectives and success metrics to measure impact and continuously improve program effectiveness
  • Track and report event performance, consumer engagement, and activation return on investment
  • Develop scalable staffing models, field execution standards, and reporting processes that improve operational effectiveness across markets
  • Deliver hospitality-driven experiences that elevate brand reputation
  • Fulltime
Read More
Arrow Right

Executive Director, Brand Lead

At Amgen, if you feel like you are a part of something bigger, it’s because you ...
Location
Location
United States of America , Thousand Oaks
Salary
Salary:
262534.40 - 355193.60 USD / Year
amgen.com Logo
Amgen
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Doctorate degree and 6 years of marketing experience
  • Master’s degree and 10 years of marketing experience
  • Bachelor’s degree and 12 years of marketing experience
  • 6 years of managerial experience directly managing people and/or leading teams, programs, or resource allocation
Job Responsibility
Job Responsibility
  • Lead the overall commercial strategy, performance, and experimentation opportunities for Nplate, Vectibix, and Lumakras
  • Advance integrated brand strategies that maximize patient impact throughout the lifecycle
  • Establish portfolio priorities, performance objectives, and success metrics aligned with enterprise goals
  • Continuously evaluate lifecycle and market dynamics, competitive trends, customer insights, and emerging opportunities to optimize performance
  • Own portfolio forecasting, business planning, resource allocation, and investment decisions
  • Champion LVL's purpose-built mission of leveraging agile operating models, modern technologies, and disciplined experimentation to accelerate product performance
  • Build and Shepard portfolio-wide experimentation agenda designed to generate actionable insights and scalable commercial capabilities
  • Foster a culture that embraces learning, encourages intelligent risk-taking, and values both successful outcomes and productive failures
  • Evaluate new technologies, embrace, and become fluent in AI-enabled capabilities
  • Ensure learnings are systematically captured, shared, and scaled across the broader USBO organization
What we offer
What we offer
  • Comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts
  • A discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan
  • Stock-based long-term incentives
  • Award-winning time-off plans and bi-annual company-wide shutdowns
  • Flexible work models where possible
  • Fulltime
Read More
Arrow Right

Director, Brand Partnerships

Shopify's brand partnerships program is built on a counterintuitive premise: the...
Location
Location
Salary
Salary:
Not provided
shopify.com Logo
Shopify
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven external-facing dealmaker: you've negotiated directly with talent, agents, and managers at a senior level
  • Experience in celebrity marketing, cultural marketing, or premium brand deals leading complex, high-stakes celebrity partnerships
  • In-house background required: you've owned a brand partnership function, not just supported one through an agency
  • Budget ownership: managed $10M+ in partnership investment with accountability to ROI
  • Cross-functional fluency: you've worked closely with legal, finance, comms, product marketing, and growth teams
  • Cultural instinct: understands the creator economy and entrepreneur-first culture — can identify a good story and match, not just close a deal
  • Builder mindset: you've created or significantly evolved process, tooling, or org structure in a partnership function
  • Reflexive AI use: you're comfortable leveraging AI tools for rapid concepting and prototyping but also know when to tap others for craft expertise
  • Proven track record as a people manager with 8+ years of experience building, developing, and leading high-performing teams
Job Responsibility
Job Responsibility
  • Own the full brand partnerships function: 100–150 creator deals and ~10 celebrity/icon partnerships annually, across North America and Europe
  • Lead deal origination, shaping, and negotiation end-to-end — including complex multi-deliverable deals with agents, managers, and talent teams
  • Lead and manage a team of 10 crafters split between North America and Europe
  • maintain presence on the highest-stakes partnerships
  • Connect the partnerships program to Shopify's broader brand, growth, revenue, and international marketing goals — not just brand awareness
  • Drive process and systems that allow the team to operate at volume without losing quality or accountability
  • Partner internally with our product teams to showcase the future of commerce within partnership activations that enhance retail moments and create memorable experience featuring Shopify's platform advantage
  • Travel to marquee activations, pop-ups, and events across North America and Europe to represent Shopify and strengthen partner relationships
Read More
Arrow Right

Associate Director, Creative Strategy, Brand Partnerships

As the Associate Director, Strategy, Brand Partnerships in New York, you will be...
Location
Location
United States , New York
Salary
Salary:
120000.00 - 140000.00 USD / Year
https://feverup.com/fe Logo
Fever
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 8+ years of experience in a strategic brand partnerships role or creative agency
  • Proven ability to generate innovative proposals that prioritize data-driven insights
  • Excellent presentation and communication skills essential for delivering high-level proposals
  • An entrepreneurial can-do attitude with comfort working in ambiguous, fast-paced environments
  • Highly skilled in crafting slide decks and written pitch materials
  • Fluency in English is essential for this global leadership position
  • Strong attention to detail and a collaborative, team-oriented approach
Job Responsibility
Job Responsibility
  • Generate innovative ideas that place insight or fact at the heart of every brand partnership
  • Lead the team in creating branded content and experiential responses that align with company strategy
  • Produce compelling presentation decks that sell a strategic vision and narrative to stakeholders
  • Attend high-value client pitches in a lead strategist role to secure major partnerships
  • Collaborate with the Creative Solutions team to ensure each concept is realized to a high standard
  • Identify new product opportunities in coordination with the Global Head of Brand Partnerships
  • Write informative and engaging case studies that showcase our key campaigns
What we offer
What we offer
  • Base Salary + Stock Options
  • 40% discount on all Fever events and experiences + free Candlelight voucher
  • Tax advantage programs like HSA, FSA, Dependent Care FSA, and Commuter Benefits
  • 401(k) Retirement Plan
  • Private health, dental and vision insurance with Cigna
  • Flexible Parental Leave: 8 weeks at 100% pay after 3 months, plus choice of extra 4 weeks at full pay or 8 weeks at 50% pay
  • Wellhub membership for gym and wellness access up to Bronze plan
  • Language learning support: English and Spanish lessons
  • Dynamic international team
  • Fulltime
Read More
Arrow Right