Brand & Content Marketing Manager

• Support the Senior Marketing Manager with day‑to‑day brand and General Entertainment IP operational activities, ensuring accurate delivery of campaigns in line with local and international guidelines and approval funnels
• Coordinate and execute strategic and tactical marketing campaigns for General Entertainment and Local Production content
• Define and execute local social media and influencer strategies in collaboration with the EMEA Social Media & Influencer team
• Lead the design, planning, and execution of physical and virtual marketing activations and events
• Build and maintain strong working relationships with EMEA Marketing Team
• Create and deliver regular and ad‑hoc reports and presentations
• Participate actively in brainstorming and strategy sessions, ensuring follow‑up actions and cross‑team alignment
• Ensure deadlines and delivery timelines are met

• Strong end-to-end brand and IP campaign management experience (on‑air & off‑air)
• Experience with audience targeting and position analysis
• Hands‑on experience in events, influencer management, and/or social media marketing
• Strong knowledge of emerging media, social platforms, communities, and influencers, including Twitch, TikTok, Instagram, Facebook, and other relevant platforms
• Strong understanding of the entertainment and OTT competitive landscape
• Advanced PowerPoint and Excel skills
• Fluent English and Italian are essential
• Basic knowledge of legal and financial principles in entertainment

Reasonable accommodation for individuals with disabilities