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SourceWhale is the leading AI native Recruitment Productivity Platform for increasing conversations, whilst making recruiters’ lives better through enabling them to do more with less. We integrate with everything that recruiters use day to day - CRM’s, emails, data providers etc - and with our best-in-class product, we are on a mission to be a leader in the Recruitment Technology space. This role will be hybrid from our Shoreditch office!
Job Responsibility:
Develop content that builds and amplifies the SourceWhale narrative across key channels and audiences
Own brand voice and ensure consistency across every channel and touchpoint
Manage PR outreach and relationships with recruitment trade press and industry media
Plan, manage, and execute a content roadmap in close alignment with demand gen/growth
Collaborate with the leadership team to build and amplify founder-led narratives on channels like LinkedIn
turning vision and milestones into engaging, high-impact content
Maximize content impact by adapting long-form content into high-performing snippets across multiple channels
Support video scripts, data reports, and interactive content for both brand storytelling and performance marketing campaigns
Ensure content is not only engaging but also optimized for performance, ranking well and driving conversions
Use custom AI agents to edit, QA, and scale content production without dropping the quality bar
Build lightweight 'products' for your audience using vibe coding: tools, calculators, interactive content, resources that live on the website and drive engagement
Design and manage AI-assisted workflows for content distribution across channels
Continuously test new AI tools and agents to expand what one person can produce and ship
Requirements:
4–6 years in a B2B SaaS marketing role with hands-on content and full funnel campaign experience
Prior experience in recruitment, HR tech, or tools for recruiters. You must understand the world of agency recruiters
An extreme passion for creative content production and a “can do” mindset
Proven ability to write high-quality copy across formats: long-form, short-form, ads, web, email etc.
Experience writing for full funnel campaigns end to end across multiple channels
Working knowledge of SEO principles and content strategy for search
You actively use AI tools to work faster, smarter and you adapt the newest models to enhance the way you work
Strong project management. You can hold multiple workstreams without dropping quality!
Comfortable working in a small, fast-moving team where you build as much as you strategise
What we offer:
25 days holiday (not including public holidays)
Macbook + any extra tech or software necessary for your role
Flexible business with flexible working arrangements