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Brand Content & Influencer Manager

United Kingdom, London · Job Posted June 16, 2026
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Job Responsibility

  • Own the end-to-end delivery of social-first proposition campaigns (e.g. devices, broadband, plans), from briefing through to execution and reporting
  • Lead the development of the social layer within ATL campaigns, ensuring ideas are translated into platform-native, engaging content
  • Act as a strong creative voice for social, challenging and elevating agency and internal ideas to improve output quality
  • Identify opportunities to push social further within campaigns and organic presence, ensuring it plays a leading role rather than a supporting one
  • Develop and manage creator workstreams within campaigns and cultural moments, from briefing and talent selection through to execution using internal tools
  • Write clear, inspiring briefs for agencies and partners, and provide feedback to ensure high creative standards
  • Work closely with cross-functional teams (Brand, PR, Sponsorship, Media, CRM) to deliver integrated campaigns
  • Manage agency relationships across partners, ensuring delivery to time, budget and quality
  • Oversee production processes, including asset development, adaptations and social-first activations
  • Ensure all content aligns with legal, compliance and health & safety requirements where relevant
  • Track and report campaign performance, coordinating measurement approaches (e.g. brand lift, content effectiveness) and identifying learnings

Requirements

  • Proven experience delivering integrated campaigns across social and digital channels
  • Strong understanding of platform-native content across TikTok, Instagram and YouTube
  • Experience working with creators and influencer marketing within campaign environments
  • Demonstrated ability to challenge and improve creative work, with a strong sense of what 'good' looks like
  • Experience briefing and managing agencies and cross-functional teams
  • Strong organisational and project management skills, with the ability to manage multiple campaigns simultaneously
  • Understanding of campaign measurement and performance, including brand tracking, brand lift and content effectiveness

What we offer

  • Excellent basic salary plus bonus and Vodafone benefits
  • Up to 28 days off plus bank holidays
  • Paid time for charity work
  • Discounts
  • Vouchers
  • Pension plan
  • Learning tools
  • Parental leave policies

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