Brand Activation Lead Japan

• Develop and execute the go-to-market (G2M) strategy for each brand, aligned with business strategy and market needs
• Lead channel activities and promotions, media planning, and online & offline activities
• plan, execute, track, evaluate, analyze, and implement improvements
• Enhance efficiency by continuously optimizing budgets and timelines
• Align overall strategies with key partners, including healthcare professionals, retailers, distributors, and hospitals, to meet market demands
• Drive the customer planning process to enable business achievement
• Lead planning within key financial cycles: annual and quarterly below-the-line (BTL) activity planning, communication, execution, evaluation, analysis, and propose improvements
• Oversee budget application and monthly expense control
• evaluate ROI from various perspectives, including activity, brand, and channel/region
• Lead cross-functional promotional teams to design and execute campaigns
• manage the design, production, distribution, and appropriate usage of promotional materials

• At least +15 years working experience with minimum 5 Years of Leadership position in a Consumer health/ FMCG marketing role
• Excellent MKT fundamentals & Digital Native
• Top FMCG MNC Marketing & Digital experience is a must. Healthcare experience is added value
• Self-driven & Result oriented
• Excellent English both oral and writing Key Competencies
• Demonstrated capability in leading and inspiring diverse teams and individuals to work together to accomplish common goals
• Project management skills, leading a multi-function team
• Superior influencing skills
• Ability to work under pressure

Healthcare experience

• 健康保険,厚生年金保険,雇用保険,労災保険
• 定期健康診断、慶弔見舞金、社員割引制度
• 厚生活動/施設：社内認定クラブ制度（規定により活動費一部助成あり）、社員カフェテリア、仮眠室完備、リラクゼーションルーム、コーヒー無料サービス