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Bmw Retail Manager

United Kingdom, Stevenage · Job Posted June 29, 2026
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Job Description

BMW Stevenage is recruiting a Retail Manager to join our high performing retail team. This is a hands on sales leadership role. The successful candidate will spend the vast majority of their time directly with customers, leading from the front by selling Finance & Insurance products at an elite level. This role sits at the heart of the sales floor and is integral to vehicle deliveries, customer experience and commercial performance. As a Retail Manager, you will be customer facing on almost every deal, structuring and presenting finance solutions, selling value added products, and ensuring every customer fully understands their options in a clear, compliant and engaging way. While there is an element of coaching and oversight of the Sales Executive team, this is sales focused people leadership, not operational management. You will influence performance by demonstrating best in class selling behaviours, objection handling, and conversion techniques — not by analysing spreadsheets or producing reports. This is not a back office, accounting, credit control, financial analysis, or business reporting role. Business Managers work flexible retail hours, including weekends, to ensure we deliver outstanding customer experience at every point of the sales journey.

Job Responsibility

  • Customer facing on almost every deal, structuring and presenting finance solutions
  • Selling value added products
  • Ensuring every customer fully understands their options in a clear, compliant and engaging way
  • Influencing performance by demonstrating best in class selling behaviours, objection handling, and conversion techniques
  • Work flexible retail hours, including weekends

Requirements

  • Proven closer with a strong track record in face to face sales
  • Highly confident presenting finance and insurance products directly to customers
  • Thrive on time pressured retail environments and live sales situations
  • Coach Sales Executives through observation, example, and real time feedback on deals
  • Take pride in delivering strong finance penetration, add on performance and customer satisfaction
  • Working understanding of financial products is essential
  • Must come from a customer facing retail sales background, ideally as a Top performing Sales Executive, Sales Controller, Retail Business Manager, or Finance focused sales role within an automotive dealership

What we offer

  • Enhanced Holiday Entitlement – 27 days plus bank holidays
  • Company Car
  • Industry-leading Maternity, Paternity and Adoption Pay
  • Private Medical Insurance
  • Recognition of Long Service every 5 years
  • Discounted Car Schemes
  • Career Development
  • Enhanced Pension Entitlement
  • One day a year paid voluntary / community work
  • Colleague Discount on Cars
  • High Street Discounts
  • Discounted Gym Membership
  • Structured Career Path
  • Cycle to Work Scheme
  • Free Parking
  • Flexible working solutions
  • Learning and Development Opportunities

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