Bilingual Marketing Manager

• Lead content creation, curation, and posting across all business unit channels
• Collaborate with internal teams, program partners, and third-party creators to develop engaging content
• Support sales and account teams by leveraging social media to maximize visibility and impact
• Analyze performance metrics and recommend content strategies based on results
• Coordinate marketing and operational support for association partnerships
• Organize and support events, including marketing materials, conference ads, and advertorials
• Review marketing kits and identify promotional opportunities
• Track sponsorship deliverables and execute related content (e-blasts, newsletters, program guides)
• Collect and report success metrics to inform future activities
• Plan and execute targeted marketing drip campaigns for programs
• Monitor campaign performance and provide actionable insights
• Create and maintain marketing materials including brochures, flyers, sales tools, and program guides
• Ensure all collateral is current, co-branded where applicable, and accessible to relevant teams

• Degree or diploma in Marketing, Communications, or a related field
• Minimum 5 years of experience in a marketing or communications role within a corporate setting
• Fluent bilingualism both in written, and spoken French is required
• Bilingual proficiency in English and French (written and verbal)
• Strong creative writing and storytelling skills
• Advanced proficiency in Microsoft Word and PowerPoint
• Highly organized with excellent time management skills
• Self-starter who thrives with minimal supervision
• Collaborative team player with a proactive mindset

Graphic design experience is considered an asset