Betting SEO Content Manager Jobs

North Star Network

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IT - Software Development

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Job Description:

As part of an international team of content managers, you will be working to review existing content, order new content, and publish new content with high standards covering betting and casino in Canada, Australia, the United States and the United Kingdom. You will be trained to use tools such as Copylaunch, Google Workplace, Ahrefs, AccuRanker, Upwork, and Asana. You will play a key role in overseeing content strategies for our English-speaking Business Unit, managing content creation and optimization, and ensuring compliance with industry standards and regulations. You will collaborate with cross-functional teams, stay updated on SEO best practices, market dynamics, and iGaming affiliation marketing trends.

Job Responsibility:

Order, revise, integrate, and publish betting content that meets high-quality standards
Ensure content meets high-quality and SEO standards
Source, train, and manage Content Writers, defining needs, conducting interviews, and providing ongoing feedback
Track and update budget report for content expenses
Analyze the quality of the content throughout the processes
Create content briefs aligned with business objectives and sales priorities
Ensure content follows user intent, E-E-A-T guidelines, and internal guidelines for compliance
Stay informed about regulations and ensure all content is compliant with operator and country guidelines

Requirements:

Deep knowledge, experience and understanding of betting & betting-related content creation, lingo and quality standards – both Sports and Casino
Native level of English-language coupled with good writing and grammar skills
Solid experience in SEO content writing, copywriting, and content management
Strong knowledge and experience with on-page SEO
Practical knowledge of CMS: good experience with WordPress and integration and know how to update and publish articles using editorial guidelines and pictures
Previous experience in leadership or management of freelancers is considered a plus

Nice to have:

Previous experience in leadership or management of freelancers

What we offer:

Work on some of our most exciting and high-traffic platforms
100% remote possible
Join a dynamic, multicultural team passionate about sports and digital media
Career development opportunities in a fast-growing global company
A culture of autonomy, ownership, and innovation

Additional Information:

Job Posted:
December 10, 2025

Work Type:

Remote work

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