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Ulta Beauty Logo Ulta Beauty · Sales

Beauty Advisor

United States, Portland · Job Posted April 27, 2026
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Job Description

The Beauty Advisor (BA) is responsible for providing an exceptional experience for all Ulta Beauty guests by engaging each guest to determine their individual needs, conducting cashier tasks, keeping fixtures stocked with merchandise, maintaining overall store cleanliness and completing tasks as assigned. The BA supports the leadership team through a focus on performance (service/retail sales and in-store events), people (guest service), and process (operating procedures and compliance standards). This position requires a passion for the beauty industry, exceptional guest service, and the aptitude to learn and communicate product knowledge.

Job Responsibility

  • Contribute to meeting or exceeding the store's goals related to retail and service sales, guest loyalty (including credit), omni-channel sales, and retail shrink
  • Ensure that each guest receives exceptional service by providing a guest-friendly environment, which includes greeting and engaging each guest entering the store, personalizing service to their needs, answering questions about products and services, informing guests about promotions and sales, and recommending complementary Ulta Beauty products and/or services
  • Courteously handle customer service, sales, refunds, and exchanges and assist with on-line orders
  • Perform makeup applications, skincare analysis, and product demonstrations with guests to drive sales and the guest service experience
  • Book appointments for and support the execution of services and in-store events
  • Take the initiative to stay informed regarding new and existing products and services
  • Maintain prompt, regular attendance
  • Contribute to an inclusive environment
  • Share the benefits of the guest loyalty program, including credit and the Ulta Beauty app
  • Collaborate with managers and associates
  • Regularly participate in ongoing training
  • Be knowledgeable of and ensure compliance with Ulta Beauty's policies, procedures, and standards
  • Adhere to Ulta Beauty's dress code
  • Drive sales by keeping assigned work area replenished, signed and faced, and ensuring testers are available
  • Maintain outstanding store standards and overall store cleanliness
  • Participate in completing merchandise resets, planograms, marketing and advertising displays, physical inventory procedures, and processing/unloading shipments
  • Protect company assets by following loss prevention best practices and providing exceptional guest service
  • Execute other operational tasks as directed

Requirements

  • 1 year of relevant work experience or equivalent combination of education and relevant work experience preferred
  • High school diploma is preferred
  • Demonstrates a passion for guest service and competency for selling
  • Proficient with basic technology (e.g., Point of Sale system and Apple devices)
  • Ability to build and maintain strong customer relationships
  • Ability to troubleshoot
  • Ability to work independently and as part of a team
  • Work a flexible schedule to include days, evenings, weekends, and holidays
  • Continuous mobility throughout the store during shift
  • Frequent standing, bending, pulling, pushing, reaching, and twisting during shift
  • Continuous and/or frequent lifting, carrying, and/or moving up to 25 lbs. during shift
  • Continuous coordination and manipulation of objects during shift
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