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The Retention Specialist leads VOXI retention strategies to reduce churn and enhance customer loyalty. This role focuses on developing innovative retention concepts, leveraging analytics, and ensuring operational excellence in campaign execution to support Vodafone’s customer-first vision and sustainable growth.
Job Responsibility
Lead VOXI retention strategy and define initiatives and KPIs to minimise churn
Develop roadmap for churn reduction and retention improvement initiatives
Collaborate with Digital and Channel teams to implement retention strategies and track performance
Identify and drive opportunities for retention improvement, acting as GTM lead for execution
Conduct regular PIRs to assess retention impact and iterate strategies
Partner with Big Data teams to utilise analytics for optimum retention outcomes
Optimise and operationalise retention campaigns for maximum performance
Ensure alignment with overall CVM objectives and brand standards
Monitor market trends and competitor retention strategies for continuous improvement
Deliver insights and recommendations to senior stakeholders for strategic decision-making.
Requirements
Demonstrated experience in retention strategy and churn management within telecom or similar industries
Strong analytical and data interpretation skills
Knowledge of customer lifecycle management and behavioural segmentation
Experience working with digital channels and campaign optimisation
Ability to manage complex projects and influence cross-functional teams
Excellent communication and stakeholder engagement skills
Familiarity with performance tracking and reporting tools.
What we offer
Excellent basic salary plus bonus and Vodafone benefits