CrawlJobs Logo
Adevinta Logo Adevinta · -

B2B Marketing Communications Specialist

Germany, Berlin · Job Posted March 22, 2026
Apply Position
Job Link Share

Job Description

We are seeking an automotive-focused and innovative B2B Marketing Communications Specialist (d/f/m) to join our B2B Marketing team, reporting to the Head of B2B Marketing Communications. In this high-impact, hands-on role, you will create and execute compelling B2B marketing initiatives tailored to the automotive industry, collaborating across Sales, Brand, Product, Creative, and Analytics teams. You will be responsible for the end-to-end delivery of key content formats such as the m:Q report, podcasts, webinars, and dealer events—as well as developing and launching new communication formats as our business evolves. You will also support event planning and execution, manage partnerships, and ensure all dealer-facing communications are effective, data-driven, and aligned with our strategic objectives. This is a role for a doer who leverages data, technology, and creativity to move mobility forward and maximize campaign performance.

Job Responsibility

  • Develop, manage, and execute multi-channel B2B marketing initiatives, including the m:Q report, podcasts, webinars, and other current and future content formats
  • Ensure all initiatives are fully integrated with the overarching content strategy and are leveraged across all customer and partner touchpoints for maximum impact
  • Build and nurture relationships with influencers and Mobile.de ambassadors to expand reach and credibility within the automotive sector
  • Identify and develop new communication channels and innovative content formats relevant to automotive audiences
  • Oversee all aspects of campaign trafficking, quality control, campaign launch, reporting, and analysis
  • Plan, organize, and execute dealer-facing events (virtual and in-person), including conferences, workshops, and networking sessions
  • Manage event logistics, speaker coordination, and post-event follow-up to maximize engagement and business impact
  • Conduct ongoing market and competitor analysis to identify emerging trends, opportunities, and threats in the automotive industry
  • Integrate insights from market research and competitor observations into content strategy and campaign development
  • Support the negotiation and development of partnership concepts to enhance Mobile.de’s B2B automotive presence
  • Collaborate cross-functionally to identify synergies and optimize campaign performance
  • Assist in the implementation and management of influencer and partnership agreements
  • Support the development and execution of key campaigns across the portfolio, focusing on activation, retention, and reactivation goals
  • Use a data-first approach to analyze performance drivers and optimize channel ROI
  • Analyze and report on campaign KPIs to key stakeholders, providing actionable insights
  • Provide project management support to ensure deadlines and deliverables are met
  • Leverage technology and digital tools to optimize campaign effectiveness and efficiency
  • Apply strong quantitative and analytical skills to continuously improve campaign and content performance
  • Stay up to date with automotive industry trends, tools, and best practices in B2B performance marketing

Requirements

  • 6+ years of hands-on experience in B2B content management, marketing, or communications
  • Strong automotive industry expertise: Solid understanding of automotive B2B markets, trends, and audience needs
  • Bachelor’s degree in Marketing, Communications, Business, or a related field
  • Proven experience in sponsorships and collaborations: Skilled in developing and executing partnership and influencer agreements, including contract handling and approval processes
  • Hands-on mentality and proactive approach: Comfortable executing campaigns, solving problems, and driving innovation independently
  • Strong cross-functional mindset: Thrives in collaborative environments, working closely with diverse teams (Sales, Brand, Product, Creative, Analytics)
  • Exceptional people skills: A true people person, able to build strong relationships and communicate effectively with a wide variety of stakeholders
  • Advanced analytical ability: Strong quantitative skills
  • uses data to evaluate performance and inform decisions
  • Experience in market and competitor analysis: Integrates insights into content and campaign development
  • High proficiency in both German (native or equivalent) and English (business fluent): Outstanding written and verbal communication skills

Nice to have

  • Knowledge of additional digital marketing tools or automation platforms
  • Background in change management or organizational transformation

What we offer

  • Recharge with 28 days of paid time off
  • Stay mobile with a €50 monthly transportation/mobility allowance
  • Keep growing with a development budget and access to coaching
  • Family first - enjoy up to 12 (non-birth parent) or 20 (birth parent) weeks of fully paid parental leave
  • Learn anytime, anywhere with our online and offline library
  • Get rewarded with an attractive base salary and participation in our annual incentive plans
  • Work from anywhere - up to 20 days per year from wherever you feel most productive
  • Prioritize your well-being with a 24/7 Employee Assistance Programme for you and your immediate family
Adevinta - All Job Offers

Looking for more opportunities?

Search for other job offers that match your skills and interests.

Suggested Tags: Frontend Developer Secretary Talent Manager Salesforce Administrator Data Analyst
Similar Jobs for

B2B Marketing Communications Specialist

8 matching positions

B2B Marketing Communications Specialist

We are seeking an automotive-focused and innovative B2B Marketing Communications...
Location
Location
Germany , Berlin
Salary
Salary:
Not provided
adevinta.com Logo
Adevinta
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 6+ years of hands-on experience in B2B content management, marketing, or communications
  • Strong automotive industry expertise: Solid understanding of automotive B2B markets, trends, and audience needs
  • Bachelor’s degree in Marketing, Communications, Business, or a related field
  • Proven experience in sponsorships and collaborations: Skilled in developing and executing partnership and influencer agreements, including contract handling and approval processes
  • Hands-on mentality and proactive approach: Comfortable executing campaigns, solving problems, and driving innovation independently
  • Strong cross-functional mindset: Thrives in collaborative environments, working closely with diverse teams (Sales, Brand, Product, Creative, Analytics)
  • Exceptional people skills: A true people person, able to build strong relationships and communicate effectively with a wide variety of stakeholders
  • Advanced analytical ability: Strong quantitative skills
  • uses data to evaluate performance and inform decisions
  • Experience in market and competitor analysis: Integrates insights into content and campaign development
Job Responsibility
Job Responsibility
  • Develop, manage, and execute multi-channel B2B marketing initiatives, including the m:Q report, podcasts, webinars, and other current and future content formats
  • Ensure all initiatives are fully integrated with the overarching content strategy and are leveraged across all customer and partner touchpoints for maximum impact
  • Build and nurture relationships with influencers and Mobile.de ambassadors to expand reach and credibility within the automotive sector
  • Identify and develop new communication channels and innovative content formats relevant to automotive audiences
  • Oversee all aspects of campaign trafficking, quality control, campaign launch, reporting, and analysis
  • Plan, organize, and execute dealer-facing events (virtual and in-person), including conferences, workshops, and networking sessions
  • Manage event logistics, speaker coordination, and post-event follow-up to maximize engagement and business impact
  • Conduct ongoing market and competitor analysis to identify emerging trends, opportunities, and threats in the automotive industry
  • Integrate insights from market research and competitor observations into content strategy and campaign development
  • Support the negotiation and development of partnership concepts to enhance Mobile.de’s B2B automotive presence
What we offer
What we offer
  • Recharge with 28 days of paid time off
  • Stay mobile with a €50 monthly transportation/mobility allowance
  • Keep growing with a development budget and access to coaching
  • Family first - enjoy up to 12 (non-birth parent) or 20 (birth parent) weeks of fully paid parental leave
  • Learn anytime, anywhere with our online and offline library
  • Get rewarded with an attractive base salary and participation in our annual incentive plans
  • Work from anywhere - up to 20 days per year from wherever you feel most productive
  • Prioritize your well-being with a 24/7 Employee Assistance Programme for you and your immediate family
  • Fulltime
Read More
Arrow Right

B2B Marketing Communications Specialist

We are seeking an automotive-focused and innovative B2B Marketing Communications...
Location
Location
Germany , Berlin
Salary
Salary:
Not provided
adevinta.com Logo
Adevinta
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 6+ years of hands-on experience in B2B content management, marketing, or communications
  • Strong automotive industry expertise: Solid understanding of automotive B2B markets, trends, and audience needs
  • Bachelor’s degree in Marketing, Communications, Business, or a related field
  • Proven experience in sponsorships and collaborations: Skilled in developing and executing partnership and influencer agreements, including contract handling and approval processes
  • Hands-on mentality and proactive approach: Comfortable executing campaigns, solving problems, and driving innovation independently
  • Strong cross-functional mindset: Thrives in collaborative environments, working closely with diverse teams (Sales, Brand, Product, Creative, Analytics)
  • Exceptional people skills: A true people person, able to build strong relationships and communicate effectively with a wide variety of stakeholders
  • Advanced analytical ability: Strong quantitative skills
  • uses data to evaluate performance and inform decisions
  • Experience in market and competitor analysis: Integrates insights into content and campaign development
Job Responsibility
Job Responsibility
  • Develop, manage, and execute multi-channel B2B marketing initiatives, including the m:Q report, podcasts, webinars, and other current and future content formats
  • Ensure all initiatives are fully integrated with the overarching content strategy and are leveraged across all customer and partner touchpoints for maximum impact
  • Build and nurture relationships with influencers and Mobile.de ambassadors to expand reach and credibility within the automotive sector
  • Identify and develop new communication channels and innovative content formats relevant to automotive audiences
  • Oversee all aspects of campaign trafficking, quality control, campaign launch, reporting, and analysis
  • Plan, organize, and execute dealer-facing events (virtual and in-person), including conferences, workshops, and networking sessions
  • Manage event logistics, speaker coordination, and post-event follow-up to maximize engagement and business impact
  • Conduct ongoing market and competitor analysis to identify emerging trends, opportunities, and threats in the automotive industry
  • Integrate insights from market research and competitor observations into content strategy and campaign development
  • Support the negotiation and development of partnership concepts to enhance Mobile.de’s B2B automotive presence
What we offer
What we offer
  • Recharge with 28 days of paid time off
  • Stay mobile with a €50 monthly transportation/mobility allowance
  • Keep growing with a development budget and access to coaching
  • Family first - enjoy up to 12 (non-birth parent) or 20 (birth parent) weeks of fully paid parental leave
  • Learn anytime, anywhere with our online and offline library
  • Get rewarded with an attractive base salary and participation in our annual incentive plans
  • Work from anywhere - up to 20 days per year from wherever you feel most productive
  • Prioritize your well-being with a 24/7 Employee Assistance Programme for you and your immediate family
  • Fulltime
Read More
Arrow Right

Senior B2B Marketing Communications Specialist

We are seeking an automotive-focused and innovative B2B Marketing Communications...
Location
Location
Germany , Berlin
Salary
Salary:
Not provided
adevinta.com Logo
Adevinta
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 6+ years of hands-on experience in B2B content management, marketing, or communications
  • Strong automotive industry expertise: Solid understanding of automotive B2B markets, trends, and audience needs
  • Bachelor’s degree in Marketing, Communications, Business, or a related field
  • Proven experience in sponsorships and collaborations: Skilled in developing and executing partnership and influencer agreements, including contract handling and approval processes
  • Hands-on mentality and proactive approach: Comfortable executing campaigns, solving problems, and driving innovation independently
  • Strong cross-functional mindset: Thrives in collaborative environments, working closely with diverse teams (Sales, Brand, Product, Creative, Analytics)
  • Exceptional people skills: A true people person, able to build strong relationships and communicate effectively with a wide variety of stakeholders
  • Advanced analytical ability: Strong quantitative skills
  • uses data to evaluate performance and inform decisions
  • Experience in market and competitor analysis: Integrates insights into content and campaign development
Job Responsibility
Job Responsibility
  • Develop, manage, and execute multi-channel B2B marketing initiatives, including the m:Q report, podcasts, webinars, and other current and future content formats
  • Ensure all initiatives are fully integrated with the overarching content strategy and are leveraged across all customer and partner touchpoints for maximum impact
  • Build and nurture relationships with influencers and Mobile.de ambassadors to expand reach and credibility within the automotive sector
  • Identify and develop new communication channels and innovative content formats relevant to automotive audiences
  • Oversee all aspects of campaign trafficking, quality control, campaign launch, reporting, and analysis
  • Plan, organize, and execute dealer-facing events (virtual and in-person), including conferences, workshops, and networking sessions
  • Manage event logistics, speaker coordination, and post-event follow-up to maximize engagement and business impact
  • Conduct ongoing market and competitor analysis to identify emerging trends, opportunities, and threats in the automotive industry
  • Integrate insights from market research and competitor observations into content strategy and campaign development
  • Support the negotiation and development of partnership concepts to enhance Mobile.de’s B2B automotive presence
What we offer
What we offer
  • Recharge with 28 days of paid time off
  • Stay mobile with a €50 monthly transportation/mobility allowance
  • Keep growing with a development budget and access to coaching
  • Family first - enjoy up to 12 (non-birth parent) or 20 (birth parent) weeks of fully paid parental leave
  • Learn anytime, anywhere with our online and offline library
  • Get rewarded with an attractive base salary and participation in our annual incentive plans
  • Work from anywhere - up to 20 days per year from wherever you feel most productive
  • Prioritize your well-being with a 24/7 Employee Assistance Programme for you and your immediate family
  • Fulltime
Read More
Arrow Right

Marketing Communications & Digital Marketing Specialist

As part of the MMS US Region Communication team, you will be responsible for var...
Location
Location
United States , San Diego
Salary
Salary:
25.00 - 30.00 USD / Hour
gomillenniumsoft.com Logo
MillenniumSoft Inc
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s Degree in Business, Communications, Fine Arts, Journalism, Marketing or related field preferred
  • 2 years related internship or professional business experience
  • Associate’s Degree and/or equivalent experience may be considered
  • Experience in medical device and/or regulated environments highly desirable
  • B2B digital marketing and/or agency experience a plus
  • High degree of proficiency with Microsoft Office Suite (PowerPoint, Word, Excel, Outlook)
  • High degree of proficiency with Conferencing and team collaboration / project management platforms (Microsoft Teams, SharePoint, Wrike)
  • Experience with graphics tools (Adobe Photoshop/InDesign) and/or digital marketing tools a plus
  • Highly polished writing and editing skills
  • Strong presentation and verbal communication skills
Job Responsibility
Job Responsibility
  • Act as content & asset librarian
  • drive ongoing enhancement and content management initiatives within customer relationship databases (Salesforce) and sales enablement platforms (Showpad)
  • Support the sales and marketing teams through the delivery of relevant and timely marketing content and key deliverables through a variety of communication channels
  • Manage weekly sales and marketing update (SAMU) newsletter and sales team newsflashes
  • Draft, review, and edit content as needed for inclusion in both internal and external communications according to BD brand and writing standards
  • Support social media initiatives (write content and design graphics/gifs/short videos as needed)
  • Support project management execution for communications activities including webinars, events, virtual selling tools, video creation and special campaigns
  • Contribute to additional marketing projects as appropriate to support the US Region MMS Comms Team
  • Fulltime
Read More
Arrow Right

Marketing Communications Specialist

The Marketing Communications Specialist is responsible for developing and publis...
Location
Location
United States , Philadelphia
Salary
Salary:
Not provided
aramark.com Logo
Aramark
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree in Marketing, Communications, Journalism, or a related field
  • 3–6 years of experience in marketing communications, content marketing, or editorial roles within a B2B organization
  • Demonstrated experience developing original content including articles, blog posts, social media content, and marketing campaigns
  • Strong storytelling ability with experience identifying the narrative “hook” and translating complex topics into compelling content
  • Experience managing and publishing content across digital platforms including LinkedIn, Instagram, email campaigns, and blogs
  • Ability to adapt tone of voice and messaging for different brands, audiences, and communication channels
  • Strong organizational and project management skills with the ability to manage multiple priorities simultaneously
  • Experience with marketing and publishing tools such as social media management platforms, CMS tools, Canva, and email marketing platforms preferred
Job Responsibility
Job Responsibility
  • Develop original B2B marketing content including articles, blog posts, social media content, and email campaigns that communicate brand value and industry leadership
  • Identify compelling stories across the organization by gathering insights from internal teams, partners, and subject matter experts
  • Translate business initiatives, partnerships, and client successes into clear, engaging narratives tailored for different audiences
  • Create and manage content calendars for digital channels including LinkedIn, Instagram, blogs, and email newsletters
  • Write and publish social media content that strengthens brand visibility and supports broader marketing campaigns
  • Utilize publishing platforms and social media management tools to schedule, distribute, and optimize content across channels
  • Develop and deploy email communications using email marketing platforms, ensuring messaging, formatting, and audience targeting are aligned with campaign goals
  • Manage blog and website content using content management systems (CMS), ensuring content is accurate, up to date, and optimized for digital audiences
  • Adapt messaging and tone of voice to suit different brands, audiences, and communication platforms
  • Collaborate with marketing, brand, and business development teams to support campaigns, announcements, and thought leadership initiatives
  • Fulltime
Read More
Arrow Right

Senior Specialist, B2B Product Marketing

Mastercard powers economies and empowers people in 200+ countries and territorie...
Location
Location
Brazil , Sao Paulo
Salary
Salary:
Not provided
mastercard.com Logo
Mastercard
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven experience in client-facing marketing roles, such as Marketing Account Management, B2B Marketing, or similar positions within B2B or payment´s ecosystem
  • Prior experience working directly with B2B Companies, issuers, acquirers or related financial institutions, enabling fluency in payments industry and terminology
  • Solid understanding of B2B Marketing Dynamics and Tactics, leading to Brand Awareness and performance / conversion campaigns and Events
  • Strong analytical and data-oriented mindset, with the ability to identify trends, and support decision-making
  • Excellent communication skills across technical and non-technical audiences and a proactive, problem-solving-oriented approach
  • Native Portuguese and fluency in English
  • This role is based in São Paulo and follows a hybrid work model, with an expectation to work from the office at least three days per week
Job Responsibility
Job Responsibility
  • Cross Functional Orchestration: Act as the connective tissue across Product, Sales, IMC, Research, and Markets—aligning priorities from strategy through go to market and scale
  • Insight Translation & Customer Truth Framing: Partner with Research and Insights teams to translate data, trends, and analysis into clear customer truths, buyer journeys, and market relevant narratives
  • Positioning & Value Narratives: Turn complex capabilities into simple, human, emotionally resonant stories that clearly articulate why it matters and why Mastercard
  • Experience Led Go to Market: Design go to market approaches that bring products to life through experiences—sales motions, demos, partnerships, sponsorships, and brand moments
  • Sales Enablement with Confidence & Connection: Equip Sales with narratives, demos, and enablement that make them confident and conversant—supporting meaningful, credible customer conversations
  • Scale Through Platforms and AI: Leverage global platforms and Centers of Excellence (Creative Studio, RFP Factory, Products and Sales Center, Marketing Center), automation & AI to reduce manual dependency and free teams to focus on creativity, experience design, and impact
  • Fulltime
Read More
Arrow Right

Marketing and Communications Specialist

The Better Business Bureau (BBB) is seeking a proactive and creative Multimedia ...
Location
Location
United States , Broadview Heights
Salary
Salary:
39000.00 USD / Year
engagecleveland.org Logo
Engage Cleveland
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proficiency in Adobe Creative Cloud (Premiere Pro, Photoshop, Illustrator) or Canva Pro
  • Proficiency in social media scheduling platforms (e.g., Buffer, Hootsuite, Sprout Social)
  • Experience with email marketing platforms (e.g., Constant Contact, Mailchimp) is a plus
  • Ability to manage multiple deadlines
  • Strong interpersonal skills and a high level of comfort meeting face-to-face with business owners
  • A minimum of a high school diploma, or equivalency, is required
  • A Bachelor’s Degree in Marketing, Communications, Business, Journalism, or a related field is preferred
  • 1-4 years of experience in digital marketing, social media management, and video and print content production
  • Valid license, willing to travel within our 5-county service area (30-40%)
Job Responsibility
Job Responsibility
  • Conceptualize, shoot, and edit engaging video content for Reels, TikTok, YouTube, and website features
  • Design on-brand graphics and marketing materials for digital campaigns, newsletters, and brochures
  • Visit businesses on-site to capture “behind-the-scenes” content, testimonials, and success stories
  • Execute a local and association content guide across Instagram, LinkedIn, Facebook, and TikTok
  • Monitor analytics to refine strategy, respond to community comments, and grow our digital footprint
  • Design and curate compelling B2B and B2C email newsletters
  • Act as a representative of the BBB during business visits, networking events, and community gatherings
  • Draft clear, professional communications for internal team updates and external stakeholder announcements
  • Work closely with the Marketing Director to align all content with broader BBB goals, campaigns, and consumer education initiatives
What we offer
What we offer
  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Health insurance
  • Vision insurance
  • Fulltime
Read More
Arrow Right

Marketing Communication & Digital Marketing Specialist 2

Marketing Communication & Digital Marketing Specialist 2 will support global dig...
Location
Location
United States , Irvine
Salary
Salary:
Not provided
gomillenniumsoft.com Logo
MillenniumSoft Inc
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 2- 4 years of hands-on experience in digital marketing or web design
  • Experience managing and designing websites within a CMS environment
  • Exposure to SEO, SEM campaigns, and performance tracking
  • Experience creating multi-channel digital campaign assets
  • Prior experience in regulated industries such as healthcare, medical devices, financial services, or B2B environments is preferred
  • Bachelor’s degree in Marketing, Communications, Digital Media, or a related field
  • Ability to work on-site in Irvine, California, 4 days per week
  • Knowledge of HTML/CSS and digital accessibility standards is a plus
  • Ability to adapt designs for different digital platforms
  • Strong attention to detail and ability to meet deadlines independently
Job Responsibility
Job Responsibility
  • Prepare legacy webpages for migration and optimization on the main corporate website
  • Design new and updated webpage layouts and visual mockups using approved design systems
  • Support product launches and sustaining campaigns through web and digital assets
  • Coordinate with regional teams to ensure content approvals and timely handoffs
  • Ensure accessibility compliance and consistent user experience across devices
  • Conduct keyword research for SEO, GEO, and SEM optimization
  • Monitor, analyze, and report SEM campaign performance
  • Create digital content for social media, including videos, shorts, banners, and ads
  • Manage web-related requests and project tracking using Jira
  • Follow up on task progress and communicate status updates
  • Fulltime
Read More
Arrow Right