B2b Acquisition Manager Job at Pod Point (London)

Job Description

This role will design and own the engine that drives growth across Pod’s B2B and B2B2C channels, connecting us with the distributors, integrators, installers, and homebuilders powering the EV revolution. You’ll have the freedom to test, learn, and scale campaigns that make a measurable impact on pipeline and revenue, working closely with Sales and Partnerships to turn great marketing into commercial success. If you’re data-driven, creative, and want to shape how a fast-growing clean tech brand reaches its next stage of growth, this role offers real ownership and visibility.

Job Responsibility

Build the B2B Lead Engine - you’ll design, test, and scale a lead acquisition strategy from the ground up, developing repeatable and measurable playbooks across multiple channels (digital, events, partnerships, outbound, ABM, and more)
Own Channel Strategy and Execution - you’ll plan, launch, and optimise acquisition campaigns across paid media, content syndication, email, LinkedIn, webinars, trade shows, and partner co-marketing initiatives
Drive Partner Ecosystem Growth - you’ll generate inbound interest and build a high-quality pipeline of distributors, integrators, installers, and homebuilder opportunities, as well as B2B2C partners
Collaborate Across Teams - you’ll work hand-in-hand with Sales, Partnerships, and Product Marketing to ensure seamless lead handover, consistent messaging, and effective partner engagement
Performance Measurement and Optimisation - you’ll define KPIs and lead quality metrics, track performance across all channels, and continuously refine campaigns to increase efficiency and conversion
Test and Scale - you’ll lead a culture of experimentation, identifying new acquisition tactics, testing bold ideas, and scaling what delivers the best commercial results
Own the Acquisition Tech Stack - you’ll work with CRM, e-commerce, and product teams to manage the marketing automation and attribution tools that underpin transparent, scalable lead management
Champion Data and Insight - you’ll use data to drive decision-making, forecast pipeline contribution, and ensure marketing investment translates directly to revenue impact
Represent the Brand Externally - you’ll attend trade shows, events, and partner activations to promote Pod, gather market intelligence, and build trusted relationships with industry players.

Requirements

Proven B2B marketing expertise – Demonstrable experience in B2B demand generation or acquisition, ideally within a scale-up or high-growth environment
Hands-on campaign delivery – Track record of building acquisition programmes from scratch, managing campaigns across multiple channels and tactics
Knowledge of marketing automation tools (ideally HubSpot) and attribution systems
Commercial mindset – Strong analytical and data-driven approach, capable of linking marketing activity to pipeline and revenue outcomes
Multi-channel experience – Deep understanding of digital marketing, events, content, ABM, and partner co-marketing strategies
Collaborative working style – Experience working closely with Sales, Partnerships, and Product Marketing to align messaging and optimise funnel performance
Ownership and initiative – Comfortable taking end-to-end responsibility for strategy, execution, and reporting
Communication and influence – Skilled at managing stakeholders, presenting results, and building credibility across teams.

What we offer

Access for you and up to 5 family/friends to the 'UnMind' wellbeing platform
Podpoint Charger
Discounted energy tariff (Pod Power or EDF Employee Programme)
Flexible hybrid working model
Work abroad for up to 20 days per year
Family & friend discount scheme
25 days holiday (plus Bank Holidays)
Very generous parental and family leave
Pension scheme with a 4.5% matched contribution
Eyecare scheme
Life insurance covering up to 4x your annual salary
Virtual GP provided by HealthHero
Employee Assistance Program
Free Mortgage Advice
Discounted Gym Memberships
Cycle2Work Scheme

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B2b Acquisition Manager

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