Job Description
At Rocket Clicks, we help Family Law Firms grow through focused, performance-driven digital marketing. We are not a generalist agency. We are building the definitive growth partner for family law firms by combining deep marketing expertise, real law firm operating experience, and a disciplined approach to execution. Our team thrives on solving hard problems, improving client performance, and building trusted long-term relationships. We care about results, and we also care about how the work gets done. Our Culture Is Rooted In Six Core Values: Proactive, Disciplined, Candid, Empathetic, Accountable, Results-Oriented. The Ideal Candidate: You are a well-rounded SEO who can handle every part of the discipline, with particular strength in technical SEO and AI-assisted execution. You can run audits across on-page, content, internal linking, and local SEO, but the work that comes most naturally to you is the technical layer: crawl behavior, indexation, HTML structure, schema, and site architecture. You work independently. When a ranking drops, an indexation issue surfaces, or a site behaves in a way no one can explain, you investigate it, find the root cause, and put together a fix. You read source code when you need to. You inspect crawl data and check rendered output. You do not need a checklist to know where to start. You are also fluent with modern AI tools. You use them every day, and you build workflows, prompts, and custom skills that other people on the team can run. You know where AI accelerates the work and where it produces output that is not usable. You can execute, review other people's work, and mentor SEO Specialists. This role is technical and operational. Strategy is owned by the Director of SEO. Position Summary: The Associate SEO Lead is the senior execution and quality role on the Rocket Clicks SEO team. Reporting to the Director of SEO, this role is responsible for SEO execution across all assigned client accounts, with particular ownership of technical SEO, crawl and indexation analysis, HTML and site structure review, AI workflow development, quality control of deliverables, and direct mentorship of SEO Specialists. This is a step above the SEO Specialist role. The Associate SEO Lead is responsible for making sure the work is correct across every layer of SEO, that technical implementation is clean, that deliverables are accurate, and that the team's AI-assisted processes improve over time.