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The Associate Product Manager is learning the full craft of product management by doing the work — not just supporting it. Working within a defined feature scope, the APM is accountable for understanding the customer problem behind every feature they own, translating that understanding into clear and executable requirements, and tracking whether the work they shipped moved the metric it was built to move. This is a role for someone who asks 'why' before they ask 'what.' Shipping is not success. Success is when the feature changed customer behavior or moved a business metric, and the APM can show the data to prove it.
Job Responsibility
Owns a feature end to end
Seeks feedback proactively
Treats every launch as a learning event
Actively develops product craft and AI fluency
Maintains a current understanding of the product area
Grounds every feature in a specific customer problem
Identifies the specific customer behavior the feature is designed to change
Participates in end-user research and VOC sessions
Tests ideas and prototypes with real customers
Looks for patterns in customer feedback
Understands the product strategy
Tracks the outcome, not just the delivery
Participates in development of feature set and positioning strategies
Develops current understanding of the product area and competitive landscape
Builds direct working relationships with PXDI, engineering, and data partners
Keeps partners informed proactively
Participates in cross-functional meetings
Collaborates with stakeholders and execution teams
Owns communication of their feature to stakeholders
Communicates clearly in writing and in meetings
After launch, brings the data and a clear read
Communicates defect status
Reads product analytics independently
Uses AI to accelerate analysis
Monitors post-launch data
Challenges requirements, assumptions, and inherited scope
Escalates the right problems early
Writes detailed acceptance criteria and feature documentation
Assists with maintaining and grooming the product backlog
Accountable for the quality of what goes downstream
Applies AI tools to core APM work
Directs AI to generate first drafts
Stays current on the evolving AI tooling landscape
Requirements
Bachelor's Degree plus 2 years of related work experience, or a combination of education and experience deemed equivalent
0–2 years of relevant Product Management experience in an agile software product development environment