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As a Manager specializing in Paid Search, you drive growth by orchestrating campaigns that exceed client expectations. Your strategic vision and deep understanding of SEM, bid strategies, and client goals enable you to craft tactical roadmaps, dashboards, and compelling presentations that keep stakeholders informed. You effectively prioritize impactful initiatives for error-free delivery and mentor team members to refine their craft. Contributing to agency thought leadership; you help build a thriving team that delivers outstanding results.
Job Responsibility:
Coaches Associates & Senior Associates on paid search
Understand the business model and objectives of their client’s businesses and how paid search plays a key role
Contribute to agency thought leadership via blogs and case studies
Mentor junior team members via hands-on account support and training
Effective management of a direct report through skill development, guiding growth opportunities, and consistent support around employee work-life balance and morale
Requirements:
A minimum of 2 years’ paid search experience within Google Ads, Microsoft Ads, and analytics platforms
A strong understanding of bid management platforms such as SA360
Experience across all Google networks - display network and search network, inclusive of app campaigns
Experience with A/B testing
Proven prior work experience presenting findings and making recommendations for account optimizations to internal or external clients
Strong analytical and reporting skills and be proficient in Excel
Strong written and verbal communication skills
Fluency in English and excellent communication skills (both written and verbal)
Open to work approximately 2-3 times a week from one of our offices located in Villa Crespo or Mar del Plata
Nice to have:
Experience across Google - search, display and/or app campaigns
Experience with a combination of these campaign types: UAC (universal app campaigns), ACi (app campaign install), Google app campaigns, GDN campaigns (Google Display Network), performance max, discovery campaigns
Advanced understanding of paid search channels and how they fit within the funnel
Driving channel-specific account tactical strategy geared towards achieving or exceeding client efficiency and growth goals
Develop and execute the appropriate account management monitoring and optimization techniques to drive performance toward client targets and budgets
Able to quantify and prioritize initiatives that will have the greatest impact on account performance
Drive the creation of the paid search side of client roadmaps, testing plans, Qontrol reports/dashboards, and QBRs/FBRs to meet client needs
Accountable for managing the performance of designated client portfolio to client performance goals and practicing good stewardship of client budgets
Support their Client Partners with account communications around paid search knowledge and recommendations
Contribute slides to critical decks led by Client Partners, such as FBRs and tactical plans
Ensuring all account paid search management efforts go through a QA process and are executed/delivered error-free
Regularly follows SMEs and attends platform training opportunities to stay current on agency POVs, thought leadership, and industry trends
Ensure new team members are properly onboarded to each account
What we offer:
Premium healthcare through OSDE for the employee and their immediate family members
Prepaid card with a monthly allowance for grocery purchases
Monthly reimbursements for Wi-Fi/electricity expenses
Monthly reimbursements for training/English classes