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Baxter Logo Baxter · -

Associate Marketing Manager - Analytics and Upstream Pharmacy Tools

India, Bengaluru · Job Posted May 29, 2026
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Job Description

This is where your work makes a difference. At Baxter, we believe every person—regardless of who they are or where they are from—deserves a chance to live a healthy life. It was our founding belief in 1931 and continues to be our guiding principle. We are redefining healthcare delivery to make a greater impact today, tomorrow, and beyond. Our Baxter colleagues are united by our Mission to Save and Sustain Lives. Together, our community is driven by a culture of courage, trust, and collaboration. Every individual is empowered to take ownership and make a meaningful impact. We strive for efficient and effective operations, and we hold each other accountable for delivering exceptional results. Here, you will find more than just a job—you will find purpose and pride. As an Associate Marketing Manager you will lead marketing analytics and new market expansions for the Infusion Therapies & Technologies (ITT) division while serving as the upstream marketing lead for our pharmacy tools portfolio. Baxter’s ITT division is a $4B global business that includes a vast portfolio of products, e.g., IV solutions, clinical nutrition, infusion technologies, specialized patient monitoring, and digital health platforms. This role plays a critical part in shaping ITT’s geographic expansion strategy and ensuring the long-term success of the pharmacy tools portfolio through strong analytics, upstream marketing, and cross-functional project leadership. This individual will have the opportunity to partner closely with global commercial teams, finance, R&D, project management, and manufacturing strategy to execute assigned projects. Approximately 80% of the role is focused on market expansion strategy, analytics, and cross-functional workstream management, with the remaining 20% dedicated to upstream marketing leadership for the pharmacy tools portfolio.

Job Responsibility

  • Lead marketing analytics and new market expansions for the Infusion Therapies & Technologies (ITT) division
  • Serve as the upstream marketing lead for our pharmacy tools portfolio
  • Partner with regional marketing, regulatory, and commercial teams to define and prioritize geographies for expansion
  • Build business cases incorporating market sizing, financial modeling, barriers to entry, and launch implications
  • Develop structured expansion frameworks and templates to drive consistency and repeatability across markets
  • Assess regulatory, reimbursement, competitive, and customer considerations for market entry
  • Coordinate with manufacturing strategy, plants, and logistics teams for COGS and freight considerations
  • Support transition of ownership from product teams to regional commercial stakeholders
  • Develop dashboards and tools to monitor category trends including utilization, pricing, and competition
  • Integrate secondary market data, customer insights, and internal performance metrics
  • Perform forecasting and scenario analysis for planning, portfolio optimization, and investment decisions
  • Create executive-ready dashboards and insight summaries
  • Lead upstream commercial activities including lifecycle planning, product availability monitoring, and operational health assessments
  • Support marketing operations including pricing, content updates, database maintenance, and commercialization activities

Requirements

  • Bachelor's degree in marketing, business, or science/technology field required
  • MBA is a plus
  • 8-12 years of professional experience, including at least 1 year in MedTech, pharma, or healthcare
  • Experience with global or regional markets preferred
  • Strong capability in market sizing, forecasting, and scenario modeling
  • Proficiency with Excel, Power BI, Tableau, and analytics tools
  • Proven success managing complex cross-functional initiatives
  • Strong stakeholder influence and leadership skills in matrixed environments

What we offer

  • Support for Parents
  • Continuing Education/ Professional Development
  • Employee Health & Well-Being Benefits
  • Paid Time Off
  • 2 Days a Year to Volunteer

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