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This is where creativity meets strategy. As a member of the Baxter Marketing team, you will work on designing, developing and implementing marketing programs and pricing strategies. You’ll leverage your expertise to present our life-sustaining and live-saving products and services to the relevant market sector. Working in collaboration with the sales and technical teams, there will be opportunity for learning, development and future career growth across a variety of fields within Baxter.
Job Responsibility:
Drive global marketing strategy and execution across the full product lifecycle for the elastomeric infusion pump portfolio
Serve as the primary commercial representative for new product development (NPD), sustaining project organization (SPO) initiatives, and in-market optimization
Own and execute global marketing strategy for the elastomeric portfolio across the full product lifecycle
Develop and maintain portfolio roadmaps, prioritization recommendations, and resource needs
Identify unmet customer needs and growth opportunities through market analysis, competitive benchmarking, and customer engagement
Serve as the global marketing member on project core teams for NPD and SPO initiatives
Define and communicate market and customer requirements
Lead or support market research activities
Conduct market impact assessments for product changes
Develop commercial business cases
Support development of global value propositions and pricing strategies
Monitor and benchmark competitive offerings
Partner with regional and downstream marketing teams to enable successful global and regional launches
Support development and approval of training materials and marketing collateral
Conduct regular global or regional update sessions
Maintain the drug stability database and prioritize new drugs for study
Support demand forecasting and supply alignment
Monitor portfolio performance
Provide regular portfolio performance updates
Support implementation of Medical Device Regulation (MDR) labeling transitions
Partner with Regulatory Affairs, Quality, and Supply Chain teams
Support product quality initiatives
Collaborate with Medical Affairs and Human Factors teams
Manage relationships with third-party finished goods suppliers
Lead and influence cross-functional teams without direct authority