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The U.S. Retirement Product Marketing Associate for BlackRock’s U.S. Retirement business will help solve critical distribution challenges for the world’s largest asset manager. This role will build and own a DC Product Marketing program focused on creating clear, compelling point-of-sale content that scales across digital channels and differentiates BlackRock’s DC solutions with U.S. institutional clients and retirement plan advisors.
Job Responsibility:
Create commercial DC product narratives and content for distribution at point-of-sale
Develop deep understanding BlackRock’s DC products and financial markets
Identify industry and client trends to create a differentiated and impactful BlackRock experience
Bring a strong creative edge and design sensibility, with expert-level PowerPoint skills
Optimize content by extracting insights from analytics and partnering with internal and external stakeholders
Edit existing content to address needs within specific firms and channels
Develop deep understanding of partner firm’s home offices and BlackRock products
Use a OneBlackRock approach to work effectively with partners
Listen to, understand and evaluate stakeholder input
Communicate effectively with partners to ensure projects move forward
Expertly manage senior stakeholders and multiple team inputs
Track progress, identify risks and work with key stakeholders to successfully execute projects
Inventory, monitor and update various catalogs of content
Leverage JIRA and SEO best practices to publish digital insights
Be open to taking on projects outside of core product marketing
Requirements:
BS/BA degree in business administration, finance, marketing or economics preferable
3–6 years of marketing experience in financial services preferred
Experience in retirement and a strong understanding of defined contribution (DC) products highly desirable
Expertise in content creation, design and a creative mindset
Strength in writing and communication
Strong project management skills and proven effectiveness at strategic relationship building
Pro-active, self-starter with ability to organize, prioritize and execute multiple projects
Strong experience in PowerPoint is a must
A passion for investing and willingness to learn more in this area