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Associate Director-Product Marketing

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Cricket Wireless Authorized Retailer

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Location:
United States , Atlanta

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Category:
-

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Contract Type:
Not provided

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Salary:

141300.00 - 211900.00 USD / Year

Job Description:

At AT&T, we empower leaders to drive change in a fast evolving, connected world. Your strategic vision will help serve customers and transform lives through innovative solutions and impactful connections.

Job Responsibility:

  • Oversees operational aspects of the department, focusing on the day-to-day management of device related initiatives across all channels
  • developing channel specific device strategies
  • overseeing subsidy expense management and analysis
  • implementing offers across the business
  • influencing decisions regarding the hiring, firing, disciplinary action, promotional activity, and pay decisions for subordinates
  • Develop and Execute Marketing Strategies
  • Conduct Market Research and Analysis
  • Create and Manage Marketing Content
  • Plan and Implement Go-to-Market Strategies
  • Monitor and Report on Performance

Requirements:

  • Bachelor’s degree (BS/BA) desired
  • 5+ years of related experience
  • OEM management experience
  • device portfolio management experience
  • analytics
What we offer:
  • Medical/Dental/Vision coverage
  • 401(k) plan
  • Tuition reimbursement program
  • Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
  • Paid Parental Leave
  • Paid Caregiver Leave
  • Additional sick leave beyond what state and local law require may be available but is unprotected
  • Adoption Reimbursement
  • Disability Benefits (short term and long term)
  • Life and Accidental Death Insurance
  • Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
  • Employee Assistance Programs (EAP)
  • Extensive employee wellness programs
  • Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone

Additional Information:

Job Posted:
February 13, 2026

Employment Type:
Fulltime
Work Type:
On-site work
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