CrawlJobs Logo

Associate Director, Paid Media Planning

bluestate.co Logo

Blue State

Location Icon

Location:
United States , NY, DC, Oakland

Category Icon
Category:
-

Job Type Icon

Contract Type:
Not provided

Salary Icon

Salary:

101000.00 - 120000.00 USD / Year
Save Job
Save Icon
Apply Position

Job Description:

Develop and execute game-changing advertising strategies that tie engagement to the bottom line. As an Associate Director, Media Planning, you'll develop and implement digital and traditional advertising strategies across clients ranging from leading nonprofits to political and advocacy groups to major brands (and everything in between).

Job Responsibility:

  • Develop media plans and recommendations for a range of assigned clients by translating their strategic visions into media objectives to accomplish a wide range of client objectives including direct response (lead gen and fundraising), awareness, persuasion, and advocacy
  • Analyze ongoing and historical performance data to identify opportunities for improvement, make strategic recommendations, and generate reporting and insights to drive optimization
  • Have a strong POV on measurement, attribution, and conversion tracking, and apply that knowledge to strategic recommendations and ongoing campaign management
  • Participate in (and frequently lead) client-facing interactions to deliver media strategies and provide clients with the context to understand how your tactical media plans will achieve their business objectives
  • Work collaboratively with other internal or external teams, including media planners, strategists, account directors, designers, and analysts, to produce campaigns, creative ideas, audience and target recommendations, and experimental designs
  • Keep us up to date with the latest digital media trends by maintaining relationships with media partners and engaging in media R&D projects
  • Serve as a mentor and internal and external thought leader by helping train colleagues to develop media strategy expertise, writing blog posts, and participating on panels

Requirements:

  • 6-8 years experience in cross-channel media planning, including a mix of digital and traditional media
  • Demonstrated experience translating client business goals into cohesive media strategies and specific KPIs, and a record of managing large scale, multi-channel media campaigns that delivered on those goals
  • Deep understanding of all aspects of media strategy, planning, campaign management, and analysis reporting, and the tools and platforms used
  • Ability to effectively manage multiple clients and projects on time, within budget, and meet performance goals
  • Exceptional attention to detail, especially with regards to budgeting, pacing and spend tracking, managing vendor relationships and paperwork, and reporting
  • Ability to adapt to new situations, solve problems on the fly, and communicate with those around you. Teamwork and scrappiness required
  • A shared passion and curiosity for delivering change. This includes comfort with ambiguity, a restlessness that resists the status quo, and a commitment to quality that ensures we’re always making progress
  • A testing evangelist - no result is ever a problem as long as we can learn and improve in future
  • Humble in victory, constructive in defeat. We champion and expect empathy, communication, collaboration, and respect
What we offer:
  • Unlimited time-off (inclusive of sick, personal, and vacation days)
  • $1,250 annually in professional development funds
  • Competitive health, dental, and vision insurance
  • Inclusive family planning coverage, including fertility, surrogacy, and adoption benefits
  • Flexible and health savings accounts
  • 401K & employer match
  • Generous paid holiday schedule
  • 12-week fully-paid parental leave for all parents-to-be
  • Short-term and long-term disability insurance
  • Pre-tax commuter benefits
  • Remote work flexibility

Additional Information:

Job Posted:
March 19, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
Icon
Blue State - All Job Offers
Job Link Share:
Copy Link Icon
Facebook Icon Twitter Icon LinkedIn Icon
PREMIUM
More languages and countries
+ Unlock 31697 hidden job offers
Languages
English Čeština Deutsch Ελληνικά Español Français +15
Countries
United States United Kingdom India Canada Australia +
See plans
Plans from $2.99 / month

Looking for more opportunities? Search for other job offers that match your skills and interests.

Briefcase Icon

Similar Jobs for Associate Director, Paid Media Planning

Associate Director - Paid Social

This position sits in our Creative & Media craft. We combine data, technology, c...
Location
Location
United Kingdom , Manchester
Salary
Salary:
Not provided
basicagency.com Logo
BASIC/DEPT®
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Extensive experience in media roles servicing clients, preferably in an agency environment
  • Experience working in a cross-functional management team
  • Experience managing large client and agency teams
  • Experience managing complex campaigns across creative, media and consultancy
  • Inspiring and able to create a proactive and energised team culture
  • Strong client relationship management skills, including experience working directly with director and C-level clients on strategy development
  • A solid understanding of the industry and changing client needs
  • Excellent project management skills, able to find the most efficient ways of working
  • Brilliant written and verbal English communication skills
  • Advanced problem-solving skills
Job Responsibility
Job Responsibility
  • Facilitate and oversee the development and delivery of paid media campaigns
  • Provide senior level guidance on client media strategy and execution within the media planning & buyers team
  • Work collaboratively with the Head of Media Strategy / Lead strategist on the account
  • Lead long term relationships with C-Level stakeholders for a key client
  • Support Client Business Directors and Head of Media Strategy to develop annual strategies for the existing client
  • Support with driving growth, uncovering upsell and cross sell of services within the client
  • Work in partnership with Business Directors and Account Heads to manage the current client relationship
  • Demonstrate an in-depth understanding of wider commercial context beyond profitability on projects
  • Support accounts team on improving processes and systems with Finance and Operations to maintain client profitability at all times
  • Oversee revenue forecasting and ensure appropriate trackers are up to date across the teams
What we offer
What we offer
  • A flexible, hybrid working policy
  • The choice of medical healthcare providers (Bupa or Medicash)
  • 25 days holiday plus bank holidays and your birthday off each year
  • Company pension scheme
  • EAP scheme
  • Ride to work scheme
  • Enhanced family friendly policies
  • Buddy Program
  • Global annual DEPT® Cares Month in which employees come together and donate their skills to support local charities
  • Fulltime
Read More
Arrow Right

Associate Director, Digital Media Strategy

The Associate Director, Digital Media Strategy must have demonstrated expertise ...
Location
Location
United States
Salary
Salary:
Not provided
zionandzion.com Logo
Zion & Zion
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years of experience at a media planning & buying agency experience a must
  • Bachelor’s degree in Business or Communications (Marketing, Advertising, Finance, Business Administration, or similar)
  • Meticulous and detail-oriented
  • Proven track record and ability to mentor junior members of a team to teach and inform digital media best practices
  • Basic knowledge of traditional media
  • be able to speak strategically about how digital and traditional media work together
  • Extensive experience planning and buying digital media: Paid Social, Paid Search, and programmatic experience is required
  • Excellent communication skills, both written and verbal
  • Experience presenting to client executives and upper management
  • Must be a proactive team player willing to roll your sleeves up and help the team as needed
Job Responsibility
Job Responsibility
  • Act as both an internal and client-facing subject matter expert for digital media strategy
  • Provide both internal and external (client facing) POV on the future state of digital media, as it related to changes in the industry
  • Communicate when and why to use different targeting methodologies (behavioral, contextual, demographic, lookalike, cross-device, retargeting) and speak on each to educate clients
  • Know when and why to use different digital media channels (based on client business objectives and KPIs)
  • Utilize a data-driven approach to budget allocation decision making
  • Perform hands-on optimization of digital campaigns and delegate digital campaign optimization efforts to team members when necessary
  • Put together clear and concise presentations
  • Analyze the meaning behind data and communicate key findings and highlights to clients
  • Pull media pacing reports and analyze against KPIs
  • Contribute to thought leadership content around digital media strategy (blogs, articles, whitepapers)
Read More
Arrow Right

Associate Director, Media Planning & Buying

Execute innovative marketing strategy through a diverse channel mix, for leading...
Location
Location
United Kingdom , London
Salary
Salary:
Not provided
bluestate.co Logo
Blue State
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 6-8 years experience in a hands-on paid media planning and buying role using a mix of digital channels (Social, Search, Display, Video, Audio, etc)
  • Demonstrated experience translating client business goals into cohesive media strategies and specific KPIs, and a record executing campaigns that delivered on those goals
  • Experience working with non-profits, with fundraising and/or income objectives within paid media campaigns
  • Ability to effectively manage multiple clients and projects on time, within budget, and meet performance goals
  • High proficiency with digital advertising platforms — demonstrated mastery of paid social, paid search, and/or programmatic trading — as well as Google Analytics and other measurement platforms
  • Exceptional attention to detail, especially with regards to campaign setup and trafficking, QA, and reporting
  • Ability to adapt to new situations, solve problems on the fly, and communicate with those around you
  • A shared passion and curiosity for delivering change, including comfort with ambiguity, a restlessness that resists the status quo, and a commitment to quality
Job Responsibility
Job Responsibility
  • Translate clients’ strategic visions into media objectives and KPIs to accomplish a wide range of client objectives including direct response (lead gen and fundraising), awareness, persuasion, and advocacy
  • Analyse ongoing and historical performance data to identify opportunities for improvement, make strategic recommendations, and generate reporting and insights to drive optimisation
  • Have a strong POV on measurement, attribution, and conversion tracking, and apply that knowledge to strategic recommendations and ongoing campaign management
  • Participate in (and frequently lead) client-facing interactions — be the subject-matter expert for the platforms you manage
  • Plan, build, manage, and optimise media campaigns across multiple platforms, and oversee others in the team across multiple accounts to ensure media buying is efficient, effective and compliant
  • Work collaboratively with other internal or external teams, including media planners, strategists, account directors, designers, and analysts, to produce campaigns, creative ideas, audience and target recommendations, and experimental designs
  • Be an internal and external thought leader and help keep us up to date with the latest digital media trends by maintaining relationships with media partners, and engaging in media R&D projects, writing blog posts, and participating on panels
What we offer
What we offer
  • Unlimited time off (inclusive of sick, personal and vacation days)
  • $1,250 annual in professional development funds (local equivalent)
  • Fully subsidised health and dental insurance for employees (subject to tax)
  • Generous pension match via salary sacrifice
  • Generous paid holiday schedule
  • Parental leave policy for up to 32.5 week of coverage at full pay, inclusive of all genders and supporting a range of family structures
  • Group Income Protection (GIP)
  • Group Life Assurance (GLA)
  • Optional holiday travel insurance
  • Pre-tax season ticket loans
  • Fulltime
Read More
Arrow Right

Associate Director, Digital Strategy

The Associate Director, Digital Strategy must have demonstrated expertise across...
Location
Location
United States
Salary
Salary:
Not provided
zionandzion.com Logo
Zion & Zion
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years of experience at a media planning & buying agency experience a must
  • Bachelor’s degree in Business or Communications (Marketing, Advertising, Finance, Business Administration, or similar)
  • Meticulous and detail-oriented
  • Proven track record and ability to mentor junior members of a team to teach and inform digital media best practices
  • Basic knowledge of traditional media
  • be able to speak strategically about how digital and traditional media work together
  • Extensive experience planning and buying digital media: Paid Social, Paid Search, and programmatic experience is required
  • Excellent communication skills, both written and verbal
  • Experience presenting to client executives and upper management
  • Must be a proactive team player willing to roll your sleeves up and help the team as needed
Job Responsibility
Job Responsibility
  • Act as both an internal and client-facing subject matter expert for digital media strategy
  • Provide both internal and external (client facing) POV on the future state of digital media, as it related to changes in the industry
  • Communicate when and why to use different targeting methodologies (behavioral, contextual, demographic, lookalike, cross-device, retargeting) and speak on each to educate clients
  • Know when and why to use different digital media channels (based on client business objectives and KPIs)
  • Utilize a data-driven approach to budget allocation decision making
  • Perform hands-on optimization of digital campaigns and delegate digital campaign optimization efforts to team members when necessary
  • Put together clear and concise presentations
  • Analyze the meaning behind data and communicate key findings and highlights to clients
  • Pull media pacing reports and analyze against KPIs
  • Contribute to thought leadership content around digital media strategy (blogs, articles, whitepapers)
Read More
Arrow Right

Social Media Art Director

Content is the heart of everything we do. We have revolutionized the agency mode...
Location
Location
United States , Fort Worth
Salary
Salary:
Not provided
agencyhabitat.com Logo
Agency Habitat
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • An online portfolio showcasing your creative work
  • Proficiency in Adobe Creative Suite is mandatory
  • Ability to work collaboratively with other multi-disciplinary creatives and content creators
  • Proficiency in social media (Instagram, LinkedIn, Facebook, TikTok, Twitter) tools and techniques
  • Knowledge of scheduling and management of organic social feeds
  • Experience with various ad managers across social platforms
  • Ability to learn the vernacular of different clients/industries and the communities of their customers
  • Excellent oral and written communication skills
  • Thorough, detail-oriented and organized
  • Ability to identify and report trends/insights to your manager based on raw in-platform data
Job Responsibility
Job Responsibility
  • Own overall social strategy for assigned clients
  • Develop monthly content plans and shot lists
  • Act as the expert and community manager of multiple client social media accounts, engaging with potential customers and building relationships with existing ones
  • Lead social-focused client communications and attend client meetings (internal and external)
  • Respond to comments and customer queries across social media channels in a timely manner
  • Schedule organic content across multiple agency and client social media channels
  • Develop recommendations for the boosted strategy in collaboration with the wider strategic team
  • Partner with the wider strategic team to build audiences for any paid social efforts
  • Monitor social media trends, tools and applications in order to recommend alternative ways to leverage social media activity
  • Identify and coordinate with influencers for new and ongoing campaigns and activations
What we offer
What we offer
  • competitive salary with potential bonus opportunities based on company and individual performance
  • benefits
  • 401(k)
  • ample paid time off
  • a festive holiday schedule
  • three coffee makers
  • an arcade
  • full bar
  • Fulltime
Read More
Arrow Right

Senior Media Specialist

With guidance from the Media Supervisor, the Senior Media Specialist serves as a...
Location
Location
United States , Baltimore
Salary
Salary:
75000.00 - 90000.00 USD / Year
planitagency.com Logo
Planit
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5 – 6 years working with digital media channels (paid social, display, paid search, retailer)
  • Bachelor’s degree in related field
  • Advanced understanding of media projects, ad specifications and vendor requirements, preparing presentations and RFPs
  • Knowledge of digital media KPIs, management, and reporting (including ad servers)
  • Understanding of common media research and planning tools/software
  • Strong presentation skills to foster client, vendor, and internal relationships
  • Able to flexibly manage complex processes in a fast-paced environment
  • Entrepreneurial mind with the ability to multitask and handle multiple campaigns at a time
  • Strong interpersonal skills to foster internal and external relationships
Job Responsibility
Job Responsibility
  • Work with media supervisor and media director to develop strategic goal focused campaigns
  • Collaborates with traditional media, creative, social media, PR, and account teams to provide integrated, cross-channel media solutions
  • This position is responsible for planning and negotiating advanced TV (OTT), digital audio campaigns and display, including all necessary management, tracking, and digital reporting
  • Plan and execute digital media campaigns within the Google Suite (Adwords, GDN & You Tube)
  • With minimal direction from the Media Supervisor, researches, negotiates, and executes effective media plans that cost-effectively deliver on client goals
  • Fosters positive relationships with media vendors by managing expectations through consistent communication, to drive strong negotiations and campaign performance
  • Regularly monitors and tracks campaign performance and suggests optimizations as needed
  • Works with Analytics team to update dashboard and provide campaign analysis per client request
  • Manages billing and reconciliation for their owned media channels, and trains new media associates on the billing process
  • Stays current on media trends and shares new opportunities with appropriate teams
  • Fulltime
Read More
Arrow Right

Associate Director, Media Creative

The Associate Director of Media Creative sits at the intersection of the paid me...
Location
Location
United States , NY; DC; Oakland
Salary
Salary:
65.00 - 85.00 USD / Hour
bluestate.co Logo
Blue State
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 8+ years of experience leading paid media campaigns and creative production processes of varying sizes and budgets, ideally including political or advocacy work
  • Expert understanding of paid media strategy, planning, and execution, paired with strong fluency in creative development and production workflows
  • Ability to oversee a paid media program throughout its lifespan
  • Excellent project management chops: create clear project plans that integrate creative and paid media goals
  • Mastered client relationship building and management
  • Communicate clearly and consistently
  • Track record of training and leveling up colleagues on paid media best practices and processes
  • Ability to quickly and accurately estimate projects, hours, and lift required from other disciplines
  • Exemplary attention to detail and organization
  • Thoughtful, organized teammate who isn’t afraid to adapt to new situations
Job Responsibility
Job Responsibility
  • Drive cross-team alignment by interfacing with accounts, creative, and media teams
  • Serve as a liaison to internal discipline teams to develop, document, and refine cross-team paid media practice
  • Lead client relationships in service of creative collaboration and development
  • Communicate clearly and consistently across internal process documentation and dissemination
  • Train and equip teammates by facilitating onboarding and ongoing training
  • Manage projects with rigor by creating clear project plans
  • Translate creative briefs into actionable steps, plans, budgets, and timelines
  • Estimate work accurately for the paid media team
  • Support team and business growth by contributing to team development and business development efforts
  • Balance priorities across multiple projects
What we offer
What we offer
  • Personal development fund
  • Hybrid work model
  • Fulltime
Read More
Arrow Right

Associate Media Director

Our client, an award winning global B2B marketing agency working with some of th...
Location
Location
United States , New York
Salary
Salary:
120000.00 - 140000.00 USD / Year
80twenty.com Logo
80Twenty
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Strong interpersonal and communication skills, and a demonstrated commitment to developing and mentoring talent
  • Proven experience managing multiple media teams
  • Recognized digital media expert with comprehensive knowledge across all paid media channels
  • Strategic media leader with experience directing and managing large, complex, multichannel campaigns
  • experience with B2B and technology-focused organizations is preferred
  • Strong client and commercial leadership experience, with a track record of building senior client relationships and driving revenue growth
Job Responsibility
Job Responsibility
  • Own and strategically lead senior client relationships for media services engagements
  • Oversee planning and buying across all digital and offline channels, including premium display, programmatic, paid social, paid search, demand generation, and offline media such as out-of-home and print
  • Establish and drive best practices in media strategy, planning, buying, and delivery
  • Champion innovation in media strategy, execution, and performance optimization
  • Own the commercial performance of the media function, including revenue growth and cost efficiency
  • Lead media-focused new business pitches in the US and collaborate with international teams on global opportunities
  • Fulltime
Read More
Arrow Right