Associate Director, Omnichannel Strategy Job at Inizio Evoke (New York)

Associate Director, Omnichannel Strategy

Omnichannel strategy drives activation planning for our clients, providing multi...

Location

United States , New York

Salary:

140000.00 - 150000.00 USD / Year

Inizio Evoke

Expiration Date

Until further notice

Requirements

4+ years of agency experience with a foundation in healthcare/pharmaceutical marketing to healthcare professionals in a digital, engagement, or omnichannel strategy role
Experience marketing to patients/consumers is beneficial, but not required
Main discipline expertise: omnichannel marketing, digital marketing, customer relationship management (CRM), relationship marketing (RM), customer segmentation, segmented content strategies, marketing & sales automation, digital media, social media, search (SEO/SEM), strategic application of data and marketing analytics
Can manage client relationships and navigate multi-stakeholder environments
Hands-on experience supporting agency new business efforts
Proficient in creating impactful presentations

Job Responsibility

Bring omnichannel experience across HCP audiences, strong fluency in media and channel capabilities, an understanding of content strategy, and a data-first mindset
Translate actionable insights around important brand challenges, top commercial opportunities, as well as audience beliefs, behaviors, and needs into highly personalized omnichannel experiences
Serve as a connector—bridging insights, creative, analytics, media, and client goals into cohesive, high-performing engagement ecosystems that bring campaigns to life
Thrive in both strategic planning and hands-on execution, helping drive the strategic vision of scoped projects from conception through execution, ensuring each initiative is consistent with the holistic omnichannel plan
Collaborate with Inizio Evoke teams to define measurement plans, contribute analysis to performance reports, and develop optimization recommendations
Partner with account, brand strategy, and other omnichannel strategists to drive annual strategic and tactic plans that address the right strategic levers and comprise an optimized mix of channels, tactics, content, and messaging
Elevate the agency as a strategic partner and trusted advisor to clients by demonstrating a full understanding of their businesses and the ability to craft actionable solutions to their challenges
Bring new innovative thinking to clients that propel their businesses forward
Supporting business development from assisting in new business pitches
Keep current on omnichannel best practices

What we offer

Medical
Dental
401(k)
Tuition reimbursement
Flexible time off
Flexible work environment
Great compensation packages
Outstanding company paid benefits

Fulltime

Associate Director, Social Media Strategy

The Associate Director, Social Media Strategy will be a leader in social media e...

Location

United States , New York

Salary:

125000.00 - 140000.00 USD / Year

Inizio Evoke

Expiration Date

Until further notice

Requirements

At least 5 years of experience in health, biotech, or pharmaceuticals
Experience developing and presenting strategic social media plans across various channels, including Facebook, X, LinkedIn, YouTube, and Pinterest, with a strong understanding of both organic and paid content
Experience growing social media business with existing clients and participating in new business pitches
Experience mentoring junior team members
In-depth knowledge of FDA and FTC regulations for social media in the biotech and pharma industries
Experience in client service, in an agency environment, with experience collaborating within integrated teams
Skill with social monitoring and measurement tools, with strong analytical and problem-solving abilities
Bachelor's degree in life sciences, marketing, or communications

Job Responsibility

Lead in creating top-notch social strategies and content plans, ensuring feedback, strategic consultation and social media management is done to a high level
Guide clients and teams on social media strategies and issues, providing insights before implementation
Be the go-to social media subject matter expert, providing insight around platform capabilities, specifications and functionalities for clients and external audiences
Inform and develop new approaches, ideas, and services to expand the agency's social media and strategy capabilities
Lead teams through social listening
Aid in omnichannel and engagement strategy initiatives, promoting social media's alignment into client's omnichannel mix
Counsel clients and teams on best practices for social media execution, showcasing deep knowledge of platform functionalities, formats, trends, and both organic and paid content across major social channels like Facebook, Instagram, TikTok, X, LinkedIn, Pinterest, Snapchat, and YouTube
Stay up to date with latest digital marketing trends and technologies to maintain a competitive edge

What we offer

Medical
Dental
401(k)
Tuition reimbursement
Flexible time off

Fulltime

New

Associate Director, Consumer Marketing

As the Associate Director of Consumer Marketing, you will be a champion of Taked...

Location

United States , Boston

Salary:

154400.00 - 242550.00 USD / Year

BioLife Plasma Services

Expiration Date

Until further notice

Requirements

Minimum BS/BA degree with MS/MBA preferred
5+ years of consumer marketing experience, minimum 3+ years within the pharmaceutical industry
Experience in consumer marketing strategy and tactic planning with the ability to communicate ideas to internal partners and external agencies
Consumer marketing experience in media, including digital marketing, with the ideal candidate having broadcast media planning experience
Experience leading cross-functional and agency teams
Strong strategic, analytical, and communication skills with the ability to manage and influence innovative consumer projects through a matrixed organization
Ability to manage multiple priorities, processes, timelines, and expectations of multiple stakeholder groups
Proven track record of influencing, aligning, and inspiring cross-functional stakeholders at all levels, building trust and cultivating strong relationships to achieve shared goals
Results-driven mindset with a high level of ownership, urgency, and resilience, consistently delivering on commitments while navigating obstacles and evolving business needs
Demonstrated ability to use data, insights, and structured analysis to inform decisions, challenge assumptions, and recommend evidence-based actions

Job Responsibility

Support the creation and implementation of patient-centric campaigns and messaging that are highly strategic and powerful across all channels
Develop full suite of core patient education materials, tools & resources (e.g., patient brochure, brand videos, doctor discussion guide, and in-office promotional assets, etc.)
Ensure that all consumer campaigns and messages (branded & unbranded) are seamlessly designed and are in alignment with the overall brand strategy as well as HCP brand initiatives
Support the development of TV/CTV advertising and partner closely with the Omnichannel Marketing team to ensure pull-through of campaign and brand messages across digital channels
Contribute to identifying critical moments and barriers in the patient journey and design content and programs to overcome these barriers
Support the development of branding guidelines and core claims documentation to support consistency and excellence in execution across all channels
Leverage insights from patient ad boards and engage with advocacy groups to incorporate real patient perspectives into all marketing and campaign initiatives
Partner with Insights & Analytics to leverage patient insights across market research and analytics initiatives
Evaluate performance through campaign measurement frameworks and optimize marketing tactics based on marketing analytics, ROI, and other market research insights and analytics

What we offer

Eligible for short-term and/or long-term incentives
medical insurance
dental insurance
vision insurance
401(k) plan and company match
short-term and long-term disability coverage
basic life insurance
tuition reimbursement program
paid volunteer time off
company holidays

Fulltime

Associate Director Media - LVL

In this role, you will support the planning, execution, and optimization of Amge...

Location

United States

Salary:

150768.75 - 203981.25 USD / Year

Amgen

Expiration Date

Until further notice

Requirements

Doctorate degree and 3 years of media and/or marketing experience OR Masterâ€™s degree and 5 years of media and/or marketing experience OR Bachelorâ€™s degree and 7 years of media and/or marketing experience OR Associateâ€™s degree and 12 years of media and/or marketing experience OR High school diploma / GED and 14 years of media and/or marketing experience
7+ years of experience in paid media/marketing with a focus on planning, buying, execution and measurement
Technical competencies: expert in media targeting and segmentation (consumer and HCP), multi-channel media plan development, omnichannel orchestration and journey planning and execution, media measurement and optimization, agency leadership
Experienced leader of teams, both internal and external
Expertise in media planning and deliveries for traditional/linear/TV as well as digital channels and platforms
Strong analytical skills with an ability to uncover insights from performance/measurement tracking to drive action that increases brand impact
Strong ability in both leading cross-functional teams, and in being a member of a cross-functional team
Skilled communication effectiveness: the ability to effectively engage, connect, and influence senior leadership and marketing organizations
Ability to translate and communicate complex information/strategies into simple and impactful carry out of plans
Desire and ability to find opportunities to work smarter and more efficiently, and implement with excellence

Job Responsibility

Support the execution of media strategy across Digital, Addressable, Video, TV, Search, and Point of Care channels for both HCP and DTC audiences, ensuring alignment to brand and enterprise objectives
Serve as a media subject-matter expert at the brand or portfolio level, advising stakeholders on channel roles, audience strategy, investment mix, and optimization across the customer journey
Manage day-to-day media activation and operations, including trafficking, tagging, tracking, and quality control, ensuring accurate and timely execution across all assigned campaigns
Apply and reinforce enterprise media platform and operational standards (e.g., DCM, Prisma, MediaTools, Guidelines), ensuring consistency, compliance, and data integrity in execution
Partner closely with Analytics and Technology teams to implement measurement frameworks, tagging standards, and tracking methodologies that enable performance reporting and optimization
Manage brand-level agency relationships, setting clear expectations for execution quality, measurement rigor, and operational discipline across planning, buying, and reporting
Support coordination with media platform partners, staying informed on platform capabilities, policy updates, and compliance considerations relevant to pharmaceutical marketing
Enable effective cross-functional collaboration with Brand, Medical, Corporate Communications, Legal, Technology, and Analytics teams to ensure seamless, compliant execution
Identify and support test-and-learn initiatives, including piloting new channels, platforms, data solutions, or activation models
Evaluate pilot results and performance insights, providing recommendations to inform enterprise-level scaling decisions

What we offer

Comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts
Discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan
Stock-based long-term incentives
Award-winning time-off plans
Flexible work models where possible

Fulltime

Associate Director, Commercial Data Science

In this vital role the Associate Director of Data Science within the Customer Da...

Location

United States , Thousand Oaks

Salary:

197041.00 - 257667.00 USD / Year

Amgen

Expiration Date

Until further notice

Requirements

Doctorate degree and 3 years of experience in statistics, operations research, mathematics, econometrics, business administration or a quantitative field
OR Master’s degree and 7 years of experience in statistics, operations research, mathematics, econometrics, business administration or a quantitative field
OR Bachelor’s degree and 9 years of experience in statistics, operations research, mathematics, econometrics, business administration or a quantitative field
OR Associate’s degree and 12 years of experience in statistics, operations research, mathematics, econometrics, business administration or a quantitative field
OR High school diploma / GED and 14 years of experience in statistics, operations research, mathematics, econometrics, business administration or a quantitative field
Minimum of 3 years experience directly managing people and/or leadership experience leading teams, projects, programs, or directing the allocation or resources

Job Responsibility

Leads execution and delivery for Machine Learning and advanced analytics projects overseeing capabilities for predictive modeling, AI/ML, Gen AI, and other large-scale data modeling projects
Prototype and productionize advanced models using probabilistic time-series, deep learning, causal inference, reinforcement learning, agent-based simulation, and generative/agentic techniques
Lead Omnichannel media strategy aligning with brand objectives and driving impact
Provide day to day guidance for team of data scientists (both Sr and Jr members) in projects ranging from statistical analysis, predictive modeling and Generative AI
Develops, coaches, leads, and retains a dynamic, high-performing Data Science team delivering results, and gaining trust with stakeholders
Effectively communicates with key stakeholders on the impact, status and success of Data Science capability initiatives
Provides Data Science capability through relevant data science certifications and Biopharmaceutical industry expertise and direction to the CD&A organization
Maintain an awareness of current research and standard methodologies in the field of data analytics, including best practices in analytics
Primary point of contact for Commercial leaders to engage in AI/ML activities
Engages and communicates with key stakeholders on the impact, status and success of Data Science capability initiatives

What we offer

A comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts
A discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan
Stock-based long-term incentives
Award-winning time-off plans
Flexible work models where possible

Fulltime

Associate Director, Commercial Learning & Capability Delivery – Enzymes Therapies

As Associate Director, Commercial Capability & Learning Delivery – Enzyme Therap...

Location

United Kingdom , London

Salary:

Not provided

BioMarin Pharmaceutical

Expiration Date

Until further notice

Requirements

Bachelor’s degree in Science required, advanced degree preferred
Minimum of 7 years of demonstrated success in sales training and/or sales experience within biotech or specialty pharmaceutical areas (e.g., oncology, cardiovascular)
Extensive experience in designing and delivering Therapy Area and Product Training programs is required
Experience with product launches, specialty pharmaceutical environment/rare disease is strongly preferred
Proficient in leveraging Learning Management Systems to optimize training delivery and learner engagement
Capability Architect, not just a Trainer – Bring strong business acumen and systems thinking
Facilitation Excellence – An engaging presenter and coach
Instructional Design & Delivery Mastery – Deep expertise in adult learning principles
Scientifically Grounded: Demonstrates fluency in clinical data, disease state education, and product mechanisms of action
Business Impact Owner – Demonstrated expertise in defining and tracking KPIs

Job Responsibility

Spearhead the design and delivery of transformative capability programs for Enzyme Therapies across EMEA and APAC
Partner with global colleagues to co-develop the Global Learning Plan and translate it into a regional roadmap
Serve as a global-to-local connector, ensuring programs resonate regionally while scaling globally
Leverage AI-enabled tools and digital platforms to design and personalize curricula across modalities
Act as a competitive readiness shaper, co-developing regional contributions to the global playbook
Reinvent how virtual learning is delivered in the region
Cultivate strong partnerships with field, marketing, medical affairs, and market access leaders
Manage regional vendors, budgets, and contracts
Ensure all learning programs are designed, delivered, and validated in strict alignment with pharma compliance, regulation, and validation standards
Use learner feedback, business outcomes, and analytics to continuously improve program design and demonstrate measurable impact

Fulltime

Associate Creative Director, Copy

Welcome to our in-house creative studio. We are the internal agency for the worl...

Location

United States , Los Angeles

Salary:

Not provided

Cella

Expiration Date

Until further notice

Requirements

Portfolio: An impressive online portfolio is required for consideration
Experience: 8+ years in creative, communications, or marketing execution
Leadership: 5+ years of excellence in a supervisory or people-management role
Specialization: 5+ years managing copy within online creative or digital fields
Enterprise Scale: Demonstrated experience developing and executing complex design and messaging systems for large-scale enterprises
Soft Skills: High emotional intelligence and the ability to manage expectations across a wide variety of partners and expertise areas
Adaptability: Proactive and comfortable with the ambiguity of a rapidly shifting retail landscape

Job Responsibility

Concept & Strategy: Own end-to-end concept development and build strategic frameworks that ladder back to the business brief
Enterprise Brand Cohesion: Serve as a thought leader to elevate the work and ensure a unified brand voice and style guide application across all formats
Team Leadership: Provide direct supervision, mentorship, and growth opportunities for copy leads and writers
Cross-Functional Partnership: Foster deep relationships with business partners to build trust, alignment, and a shared understanding of goals and limitations
Creative Refinement: Support the Creative Director's vision with conceptual polish and data-driven creative direction
Omnichannel Execution: Translate high-level strategy into meaningful creative for in-store signing, website creative, social, and large-scale campaigns
External Management: Collaborate with external agencies to ensure their work aligns with our internal brand standards and marketing goals
Presentation & Advocacy: Create and deliver impactful presentations, confidently speaking to creative choices and acting as a proxy for leadership in high-level meetings
Operational Excellence: Contribute to a high-performance culture by overseeing multiple priorities in a fast-paced, rapidly growing retail and e-commerce environment

What we offer

medical, prescription, dental, vision, AD&D, and life insurance offerings
short-term disability
401K plan

Vp, Global Medical Lead Respiratory (tslp)

The VP, Global Medical Lead (GML) Respiratory (TSLP) is a key senior business le...

Location

United Kingdom; United States , London; Collegeville; Upper Providence

Salary:

Not provided

GSK

Expiration Date

Until further notice

Requirements

Medical Doctor, Pharmacist or PhD
Therapy Area experience/expertise in Respiratory
In country experience as a Therapy Area Medical Lead or Country Medical Director
Experience directing the strategy of an asset at a global level
Experience working in clinical development
Expertise in launching an asset at local and global level
Asset lifecycle management expertise at local and global level
Expertise in Data Generation in terms of asset development
Experience of omnichannel strategies

Job Responsibility

Lead both the cross-functional product medical team (PMT) and product development at the Global level
As convenor and chair of the PMT
Jointly accountable for developing the global medical brand strategy and plans for TSLP
Set direction along strategic framework of the medical brand plan including setting scientific objectives, owning the medical scientific narrative and the integrated communication plan
Accountable for directing and coordinating global resources to generate data and create content to support priority markets, leveraging the expertise of the Global operations team and Global data team
Represent medical in cross-functional strategy meetings and workshops, and proactively offer options for innovative medical strategy for the Integrated Asset Plan (IAP) at the Product Development Team (PDT) and Product Commercial Team (PCT) meetings
Provide focused support at key inflection points during development (e.g., launch)
As Lead of PMT and medical product team at Global level
Responsible for representing the voice of the Chief Patient Officer (CPO) Organization for TSLP
Accountable for all medical activities related to product development at the global level

Fulltime

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Associate Director, Omnichannel Strategy

Job Description

Job Responsibility

Requirements

Nice to have

What we offer

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