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Associate Director of SEO

· Job Posted March 20, 2026
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Job Description

About Silverback Strategies: Silverback Strategies is a performance marketing agency built to help marketing leaders drive growth and capitalize on change. Today, we’re looking to add an all-star Associate Director of SEO to our growing team. Role Overview: The Associate Director of SEO will act as the second-in-command to the SEO department head (Senior Director of SEO) and will work closely with the Senior Director to coach and manage an industry-best team.

Job Responsibility

  • Leadership: Partner with the Senior Director of SEO to set direction, priorities, and standards
  • Coaching & People Management: Manage and support an organic search team, including oversight of 1–3 SEO Account Managers
  • Client Ownership: Own a portfolio of 2-3 key organic search clients, leading day-to-day strategy and relationship management
  • Content-Focused: Use your content background to streamline Silverback’s Content product and processes
  • SEO Product Innovation: Collaborate with the Senior Director on SEO product innovation
  • SEO Process Automation: Implement efficiency improvements by identifying automation opportunities
  • Well-Rounded Marketing Expertise: Flex broader marketing skills to understand clients’ marketing strategies
  • Focus on Impact: Tie work back to revenue and business impact for clients
  • AIO / GEO Enablement: Drive the agency’s approach to AIO / GEO
  • Initiative & Ownership: Be a self-motivated leader who pushes work forward
  • Cross-Functional Collaboration: Work with internal teams to bring strategies for multi-service clients to life

Requirements

  • Agency Background: Previous experience at a performance marketing agency is required
  • Years of Experience: At least 4 years of marketing experience
  • People Management Experience: At least 1 year managing, coaching, and developing talent
  • Deep Content Expertise: Proven leadership in content strategy for SEO
  • AI Search Testing & Optimization: Hands-on experience optimizing for AI search
  • Client-Facing Comfortability: Comfort in building rapport with clients
  • “Get Sh*t Done” Mentality: Thrives in dynamic environments
  • Independence & Reliability: Pride in producing results independently
  • Business Acumen: Ability to tie SEO wins to measurable impact

Nice to have

  • Uncommonly driven, trailblazing, and self-motivated by nature
  • Eager to roll up their sleeves and lead SEO product innovation
  • Experienced in Content Strategy to modernize our Content product and processes
  • A strong player-coach mentality

What we offer

  • Unlimited PTO
  • Comprehensive health, dental, and vision plans
  • Monthly Team Events in a fun, casual, inclusive culture
  • Company-paid ClassPass membership
  • 12 weeks of Paid Parental Leave
  • Summer Fridays
  • 401(k) with Employer Match
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