Associate Director, Measurement and Insights Jobs

Influencer

Location:
United States, New York

Category:
-

Contract Type:
Not provided

Salary:

100000.00 - 120000.00 USD / Year

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Job Description:

In this exciting new role you will be working alongside the North American Senior Director, Measurement & Insights (based in New York) responsible for developing and delivering our measurement, research and insight capabilities for our NA based partners.

Job Responsibility:

Lead the delivery of influencer campaign measurement studies
Build recommendations for partners, analyze campaign data and develop insights
Work with our external tools and agencies, including the set up of advanced measurement studies such as brand lift, sentiment analysis, and ROI
Write campaign reports and present them directly to clients
Help on-board new suppliers and new measurement capabilities, if applicable
Lead the delivery of research and insights projects
In partnership with North American Senior Director, Insights & Measurement run bespoke thought leadership research studies both internally and with external vendors and partners
Drive insight generation from our first party data and third party tools
Present studies and insights in client meetings and at external events
Work cross-functionally as an expert in measurement, research and insight
Support the wider Measurement team on strategy, training, and collaboration with other internal teams
Support our Sales and Delivery teams as a subject matter expert on post-campaign analytics, client learning agendas, and RFP/RFI pitch support, and aid them on using research and insight to drive new sales opportunities
Work closely with our Marketing team on opportunities and content for PR, press, and events
Liaise with our Product team on data, tooling, reporting, and dashboards

Requirements:

Several years experience in digital campaign measurement, market research and/or media insights
Experience working directly in a measurement or insights role in the media/marketing industry, whether that’s in agency, client-side, or at a media-owner
Experience working hands on with data and with relevant analytical tools (e.g. Excel/Sheets, third-party measurement and insights tools)
Experience with advanced campaign measurement studies (such as brand lift)
Knowledge of 3rd party tools and suppliers
Experience working with external stakeholders (both client and agency side)
Ability to convert data and results into insights and recommendations
Ability to collaborate with “non-data” stakeholders by communicating results and insights in an accessible manner

Nice to have:

Economics, statistics, mathematics or related degree
Some technical data and analytics skills (e.g. SQL, Python)
Experience working in a fast paced agency environment

What we offer:

Medical Benefits through Insperity
Wellbeing support including EAP & Mental Health cover
401K with match opportunity
22 days of Paid Time Off (+ Federal Holidays which can be flexed to your needs)

Additional Information:

Job Posted:
December 09, 2025

Employment Type:

Fulltime

Work Type:

Hybrid work

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Associate Director, Measurement and Insights