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Associate Director, Event Marketing, EMEA

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Bloomreach

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Location:
United Kingdom

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Category:
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Salary:

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Job Description:

Bloomreach is seeking an Associate Director, Event Marketing, EMEA to define the regional event strategy and lead end-to-end execution of high-impact marketing-owned, sponsored, and partner events across EMEA. In this senior leadership role, you will drive qualified pipeline, revenue influence, account penetration, and regional brand elevation.

Job Responsibility:

  • Lead the EMEA event strategy and regional calendar: Define and govern the EMEA event strategy
  • Plan and execute end-to-end programs (owned, sponsored, partner, executive experiences, field)
  • Build deep cross-functional alignment and accountability: Partner with Sales/SDR/Channel/CS/Account Management to shape pre-, during-, and post-event motions
  • Monitor success metrics and dashboards: Own KPI measurement and reporting
  • Partner with ISV and channel teams: Define high-impact co-marketing programs
  • Lead flagship owned experiences for the region: Oversee major Bloomreach-owned experiences
  • Manage budget and forecasting: Own the regional event budget
  • Contextualize the event: Ensure cultural relevance and localization of experiences
  • Travel: Across EMEA for onsite execution and brand representation (up to 40%)

Requirements:

  • 7+ years in B2B event marketing (SaaS preferred) with a proven record of delivering measurable ROI, accelerating pipeline, and leading large-scale, multi-country programs
  • Demonstrated success leading complex regional event portfolios at a senior IC or manager level, with strong stakeholder alignment, influence skills, and crisp executive communication
  • Expertise in event strategy, experience design, operations, and vendor management
  • exceptionally organized, calm under pressure, and able to lead multiple concurrent high-stakes programs
  • Hands-on proficiency with AI, CRM, MAP, ABM, and sales enablement tools
  • familiarity with Bloomreach’s event tech stack is a plus (HubSpot, Salesforce, ClickUp, WordPress, Plannuh, MixMix, ZIP, ChatGPT)
  • Strong understanding of Bloomreach’s product suite and the ability to quickly translate Discovery, Content, Engagement, and Clarity into compelling event narratives
  • Fluency in English required

Nice to have:

  • German preferred
  • Dutch and/or Central/Eastern European languages are a plus
What we offer:
  • A great deal of freedom and trust
  • flexible working hours
  • work virtual-first
  • company events
  • 5 paid days off to volunteer
  • People Development Program
  • communication coach available
  • Leader Development Program
  • $1,500 professional education budget annually
  • Employee Assistance Program
  • Subscription to Calm app
  • ‘DisConnect’ days
  • sports, yoga, and meditation opportunities
  • Extended parental leave up to 26 calendar weeks for Primary Caregivers
  • Restricted Stock Units or Stock Options
  • company performance bonus
  • employee referral bonus of up to $3,000
  • Bloomversaries

Additional Information:

Job Posted:
January 05, 2026

Employment Type:
Fulltime
Work Type:
Remote work
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