Associate Digital Product Manager Job at Batesville Canada ULC (Batesville)

Job Description

As an Associate Digital Product Manager, you will support the strategy, development, and optimization of digital products that serve both business partners (B2B) and end consumers (B2C). You will work closely with the cross-functional teams spanning technology, design, marketing, and sales, you will translate business goals and user needs into clear product requirements, managing backlogs, supporting sprint planning, and ensuring timely delivery of high-quality digital experiences.

Job Responsibility

Develop and maintain digital product roadmaps by gathering and synthesizing user feedback, competitive intelligence, and market trends to identify high-value feature opportunities
Translate business and partner requirements into clear epics & user stories, acceptance criteria, and lightweight wireframes or prototypes that improve cross-functional alignment and reduce development rework
Collaborate with engineering, design, marketing, and key stakeholders to deliver product features on time and within scope across multiple agile sprints
Partner on user acceptance testing (UAT) and validate new functionality, ensuring product quality and alignment with customer needs prior to release
Manage and prioritize the product backlog, ensuring items are fully defined, properly sized, and aligned to roadmap objectives
Use AI tools and vibe coding techniques to rapidly prototype concepts, generate proof-of-concept features, or accelerate documentation and analysis workflows
Participate in user research activities including interviews, surveys, usability tests, and data analysis to build empathy and inform prioritization decisions
Support product launches by preparing release notes, coordinating deliverables (including sales enablement materials), and communicating updates to internal and external stakeholders
Assist in facilitating agile ceremonies including sprint planning, daily standups, demos, retrospectives, and test plan development and execution
Other duties as required

Requirements

Bachelor's degree (B.S./B.A.) or equivalent from a college or university in Business, Marketing, Information Sciences, Computer Science, or a related discipline
and 2 - 5 years of related experience in product management, digital product development, or a comparable role
or equivalent combination of education and experience
Product Management Fundamentals
Knowledge of the product lifecycle from discovery through iteration
Working knowledge of Agile and Scrum practices
Ability to write clear user stories, acceptance criteria, and requirements
Familiarity with road mapping and prioritization frameworks
AI Tools & Emerging Technology
Interest or experience with AI-assisted development tools
Ability to use generative AI for prototyping, analysis, and workflow automation
Curiosity about applying AI and automation to product development and customer experience
Ability to assess new tools and recommend adoption when appropriate
Customer & Market Orientation
Customer-focused mindset for scalable, user-centered digital solutions
Experience with user research methods, including interviews, surveys, usability testing, or A/B testing
Understanding of B2B and B2C user journeys
Ability to use product metrics and user behavior data to inform prioritization
Collaboration & Communication
Strong written and verbal communication skills, with the ability to tailor messaging for technical and non-technical audiences
Excellent interpersonal skills and a collaborative approach to working with engineering, design, marketing, and sales teams
Comfort working directly with developers and understanding basic technical constraints
Strong organizational skills and the ability to manage multiple priorities in a fast-paced environment
Tools & Platforms
Familiarity with product and delivery tools such as Jira, Linear, Confluence, Notion, or similar
Exposure to design and prototyping tools such as Figma, Miro, or equivalent
Proficiency in Microsoft Office suite (Word, Excel, PowerPoint)
Bonus: exposure to analytics platforms (e.g., Amplitude, Mixpanel, Google Analytics) or basic SQL/data querying
Must be able to travel 10% of the time

Nice to have

Portfolio or examples of personal projects built using AI-assisted tools or vibe coding approaches
Contributions to open-source projects, hackathons, or product-focused side projects
Internship or co-op experience in product management, UX, or software development
Experience with B2B2C products or multi-sided platform dynamics

What we offer

Immediate eligibility for comprehensive medical, dental and vision insurance, as well as prescription coverage, short-term disability, Employee Assistance Program (EAP)
Generous 401K Matching Program
Paid time off
Opportunities for development and advancement

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Associate Digital Product Manager

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