This list contains only the countries for which job offers have been published in the selected language (e.g., in the French version, only job offers written in French are displayed, and in the English version, only those in English).
The role is responsible for supporting the design, build, execution, and optimization of marketing campaigns that drive personalized customer engagement across email, SMS, and digital advertising channels. This role will support the use of Salesforce Marketing Cloud (SFMC) and Salesforce CDP (Data Cloud) to build data-driven audience segments, develop multichannel journeys, and activate campaigns aligned to business strategies. The ideal candidate will have foundational experience with marketing automation platforms, a basic understanding of data segmentation and activation, and exposure to campaign orchestration across multiple channels. Success in this role requires collaboration with cross-functional teams including marketing strategy, data teams, and creative services to support campaign execution and delivery.
Job Responsibility
Support the build and execution of marketing campaigns in Salesforce Marketing Cloud, including Journey Builder, Automation Studio, Email Studio, Mobile Studio, Advertising Studio, and Cloud Pages
Support audience segmentation and activation using Salesforce CDP (Data Cloud) to enable personalized, data-driven campaigns
Collaborate with cross-functional teams including marketing, data, creative, and sales to align on campaign requirements and execution details
Assist in developing personalized and dynamic content using AMPscript and SFMC capabilities
Assist in configuring journey orchestration, including entry criteria, decision splits, and exit logic
Support implementation of tracking strategies and ensure campaigns align with data privacy and U.S. compliance standards (e.g., CAN-SPAM, CCPA, etc.)
Conduct QA and support UAT to validate campaign logic, audience targeting, rendering, and data accuracy
Monitor campaign performance, IP reputation, and deliverability, and support optimization efforts
Stay current on SFMC and Salesforce CDP (Data Cloud) enhancements, marketing technologies, and best practices
Participate in agile sprint planning and support task estimations and execution
Requirements
Bachelor's degree in marketing, Communications, Information Systems, Data Analytics, or a related field OR equivalent practical experience
2+ years of experience in marketing operations, marketing automation, CRM, or a related area