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Associate Brand Manager, Expansion - Primal Kitchen

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OysterLink

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Location:
United States , Oak Park

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Category:
-

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Contract Type:
Not provided

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Salary:

104200.00 - 130200.00 USD / Year

Job Description:

Kraft Heinz is a globally recognized leader in the food and beverage industry, known for its iconic brands and commitment to quality, innovation, and sustainability. As one of the largest food companies worldwide, Kraft Heinz has a diverse portfolio that spans numerous categories and geographic markets, emphasizing growth through innovation, consumer connection, and operational excellence. The company values its employees, supporting a culture of inclusion, flexibility, and continuous development, aimed at attracting top talent dedicated to delivering exceptional experiences to consumers around the globe. Within this dynamic environment, the marketing team at Kraft Heinz serves as the strategist...

Job Responsibility:

  • Drive the strategy and execution for AFH channel expansion, collaborating closely with Kraft Heinz teams and external partners
  • Identify, size, and prioritize international market opportunities
  • coordinate launch plans and adapt brand strategies to local market needs
  • Lead new category exploration and business case development for next-horizon growth areas, working with R&D, sales, and marketing
  • Identify, negotiate, and manage revenue-producing partnerships including licensing agreements that support brand growth and deliver commercial impact
  • Manage project timelines, budgets, and KPIs for expansion initiatives, ensuring alignment with overall brand objectives
  • Serve as the connective tissue between internal teams and external partners to deliver seamless launches
  • Monitor market trends, competitive activity, and consumer insights to inform expansion strategies and adjust plans as needed
  • Support post-launch analysis and continuous improvement for all new market/category entries

Requirements:

  • Bachelor's degree in marketing, business, or related field
  • 2-3+ years of experience in brand management, business development, or market expansion
  • Strong project management skills
  • Analytical and financial acumen
  • Excellent communication and presentation skills
  • Ability to collaborate and build relationships
  • Adaptable and entrepreneurial mindset
  • Passion for health, wellness, and mission-driven brands
  • 2-3+ years of experience in brand management, business development, or market expansion, ideally in CPG, food, wellness, or related industries
  • Demonstrated ability to support or lead product launches, licensing partnerships, or cross-functional projects
  • Excellent communication, presentation, and relationship-building skills
  • Adaptable, entrepreneurial mindset with a passion for health, wellness, and mission-driven brands
What we offer:
  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • Paid Time Off
  • Employee assistance program
  • 401k plan
  • Flexible work arrangements

Additional Information:

Job Posted:
January 10, 2026

Employment Type:
Fulltime
Work Type:
Remote work
Job Link Share:
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