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As an Associate Marketing Manager you will lead marketing analytics and new market expansions for the Infusion Therapies & Technologies (ITT) division while serving as the upstream marketing lead for our pharmacy tools portfolio. Baxter’s ITT division is a $4B global business that includes a vast portfolio of products, e.g., IV solutions, clinical nutrition, infusion technologies, specialized patient monitoring, and digital health platforms. This role plays a critical part in shaping ITT’s geographic expansion strategy and ensuring the long-term success of the pharmacy tools portfolio through strong analytics, upstream marketing, and cross-functional project leadership. This individual will have the opportunity to partner closely with global commercial teams, finance, R&D, project management, and manufacturing strategy to execute assigned projects. Approximately 80% of the role is focused on market expansion strategy, analytics, and cross-functional workstream management, with the remaining 20% dedicated to upstream marketing leadership for the pharmacy tools portfolio.
Job Responsibility:
Lead marketing analytics and new market expansions for the Infusion Therapies & Technologies (ITT) division
Serve as the upstream marketing lead for our pharmacy tools portfolio
Partner with regional marketing, regulatory, and commercial teams to define and prioritize geographies for expansion
Build business cases incorporating market sizing, financial modeling, barriers to entry, and launch implications
Develop structured expansion frameworks and templates to drive consistency and repeatability across markets
Assess regulatory, reimbursement, competitive, and customer considerations for market entry
Coordinate with manufacturing strategy, plants, and logistics teams for COGS and freight considerations
Support transition of ownership from product teams to regional commercial stakeholders
Develop dashboards and tools to monitor category trends including utilization, pricing, and competition
Integrate secondary market data, customer insights, and internal performance metrics
Perform forecasting and scenario analysis for planning, portfolio optimization, and investment decisions
Create executive-ready dashboards and insight summaries
Lead upstream commercial activities including lifecycle planning, product availability monitoring, and operational health assessments
Support marketing operations including pricing, content updates, database maintenance, and commercialization activities
Requirements:
Bachelor’s degree in marketing, business, or science/technology field is required
MBA is a plus
2+ years of professional experience, including at least 1 year in MedTech, pharma, or healthcare
Experience with global or regional markets preferred
Strong capability in market sizing, forecasting, and scenario modeling
Proficiency with Excel, Power BI, Tableau, and analytics tools