Assistant Website Manager (Automotive)

• Drive the digital customer experience strategy across key digital channels, including websites and digital asset development
• Define features and functionality to effectively communicate product and brand narratives
• Manage day-to-day processes and timelines, coordinating with production and creative agencies to meet launch dates
• Lead multiple external agency teams in executing digital strategy
• Collaborate closely with marketing colleagues and internal business partners to continuously improve the website and achieve key performance indicators (KPIs)
• Champion the user experience by applying industry best practices, usability research, and customer insights throughout design and development
• Effectively manage and collaborate with diverse cross-functional partners within a large organization
• Assist in managing the digital budget
• Establish and track KPIs, regularly reviewing analytics to provide actionable insights
• Drive ongoing digital optimization initiatives, including A/B testing and targeted campaigns
• Oversee usability studies, competitive reviews, and benchmarking studies
• Prioritize features and bug fixes based on business needs and value
• Lead global collaboration to foster innovation and optimize digital experiences across international markets
• Manage the development of product overview pages and shopping tools
• Oversee the annual platform update rollout across the website
• Lead website development to support new product reveals and launches
• Manage digital asset development processes with vendor partners and internal stakeholders
• Lead content research and optimization for websites and other digital platforms
• Provide brand retail support to optimize offers, incentives, and retail communications
• Manage partner coordination for digital integrations

• Bachelor’s degree or equivalent experience
• 6+ years of digital marketing experience with deep knowledge of user experience (UX) design
• Proven digital product management experience on high-traffic consumer-facing websites
• Excellent project management skills with the ability to manage multiple projects concurrently
• A passion for the digital space, strong knowledge of digital trends, and a capacity for innovation
• Experience working with digital content management systems
• Direct experience collaborating with technology teams and developers to bring concepts to life
• Technical and experience design aptitude to quickly grasp complex technical issues and communicate effectively with technical teams and designers
• Experience with usability testing, A/B testing, and translating user insights into site improvements
• Strong analytical skills to interpret site metrics and formulate recommended actions
• Experience leading multiple agency partners and collaborating to achieve a shared vision
• Ability to effectively collaborate with cross-functional teams across a large organization
• Demonstrated understanding of digital creative, digital media, and measurement
• Experience working globally across markets and partnering with international colleagues to ensure brand consistency
• Capacity to take ownership of tasks and drive them to completion
• Experience managing budgets
• Excellent written and verbal communication skills

Automotive website experience with ad agency experience is highly preferred

• Subsidized health, vision, and dental plans
• Paid sick leave
• Retirement plans with a match
• Free online training through Aquent Gymnasium