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Moontide is looking for an Assistant Programmatic Buyer to join our growing digital team based in El Segundo, CA. The ideal candidate is responsible for day-to-day execution of programmatic campaigns, including set-up, testing, campaign optimization and analysis. This person will be a data-driven, highly organized digital expert with a proven track record of managing high performance digital marketing campaigns across different channels and objectives. You will also be confident in communicating with multiple internal stakeholders and external clients.
Job Responsibility:
Launch, manage, and optimize programmatic campaigns across platforms such as The Trade Desk, DV360, Amazon Ads, and other leading demand-side platforms
Within media buys, you will be building 1st & 3rd party audience targets, curating inventory targeting, pulling and analyzing campaign reporting to inform performance, and thinking creatively to optimize media buys according to client goals
Collaborate on strategic and tactical programmatic initiatives that drive, engage, and convert qualified traffic
Collaborate on day-to-day campaign management and strategy across various internal and external client efforts
Perform daily campaign activities including budget management and pacing, forecasting, performance monitoring and optimization
Participate in agency relationships and meetings to benefit campaign performance
Proactively communicate recommendations, needs, and expectations to internal account managers
Create campaign wrap-up reports, including insights and recommendations for future campaigns
Stay on top of evolving programmatic trends, DSP innovations, compliance policies, and performance best practices
Requirements:
1+ years of experience in digital marketing
1+ year DSP experience preferred
Strong learner with ability to explore and retain new ideas and concepts thoroughly
Strength in interpreting data, deriving insights, and transforming insights into action
Highly organized with a keen attention to detail
able to manage multiple tasks and campaigns simultaneously
Self-driven with excellent planning, organizational, and time-management skills
Experience with the principles of media planning and buying
Strong understanding of digital media metrics
What we offer:
Professional development opportunities and dedicated mentorship
Access to best-in-class tools and resources to support your success
Comprehensive medical, dental, vision, FSA, and life insurance coverage
401(k) retirement plan
Paid holidays, sick leave, and unlimited PTO
Tech stipends, lunch-and-learns, and team happy hours
Charitable donation matching and opportunities to give back through philanthropy initiatives