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Our client is a global powerhouse in the commercial vehicle and logistics sector, recognized as a definitive market leader in innovation and reliability. With a robust and long-standing presence in Malaysia, they are committed to delivering world-class transportation solutions that drive economic progress. They offer a stable yet evolving environment where talent is nurtured and strategic ideas are transformed into reality on a national scale. As the Marketing Manager, you will play a pivotal role in planning and executing comprehensive marketing strategies that safeguard and enhance the brand's leading position in Malaysia. This is a high-value strategic position designed to drive business growth through sophisticated market analysis and cross-functional collaboration.
Job Responsibility
Develop and implement integrated brand strategies to secure long-term market share growth
Oversee the end-to-end management of high-profile events, including product launches and promotional campaigns
Lead the evolution of the digital ecosystem, encompassing the website, CRM, and social media platforms
Ensure strict adherence to Corporate Identity (CI) guidelines across all communication channels
Manage executive communications, including the drafting of speeches and managing media relations
Monitor financial performance through rigorous budget oversight and ROI analysis of marketing spend
Drive lead generation initiatives to support sales targets and business development goals
Coordinate CSR initiatives that align with the brand’s global sustainability and community values
Requirements
Minimum of 3 to 5 years of professional experience in advertising, branding, or Public Relations
Possess a Degree in Marketing, Communications, or a related field of study
Proven expertise in digital marketing, including data analytics and e-commerce strategies
Strong negotiation and persuasion skills with a high level of professional maturity
Exceptional networking capabilities to maintain relationships with diverse stakeholders