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Assistant Event Sales Manager

Singapore, Singapore · Job Posted March 01, 2026
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Job Description

Managing Sales Activities; Providing Exceptional Customer Service; Additional Responsibilities

Job Responsibility

  • Manages sales efforts for the hotel including local corporate and social catering
  • Works collaboratively with off-property sales channels (e.g., Sales Office, Area Sales, EST) to ensure sales efforts are coordinated, complementary and not duplicative
  • Responds to incoming catering opportunities for the hotel
  • Identifies, qualifies and solicits new catering business to achieve personal and hotel revenue goals
  • Understands the overall market - competitors’ strengths and weaknesses, economic trends, supply and demand etc. and knows how to sell against them
  • Closes the best opportunities for the hotel based on market conditions and hotel needs
  • Uses negotiating skills and creative selling abilities to close on business and negotiate contracts
  • Designs, develops and sells creative catered events
  • Maximizes revenue by up-selling packages and creative food and beverage
  • Executes and supports the operational aspects of business booked (e.g., generating proposal, writing contract, customer correspondence, Banquet Event Order)
  • Participates in and practices daily service basics of the brand
  • Monitors the effective resolution of guest issues that arise as a result of the sales process by creating mechanisms to channel issues to property leadership and/or other appropriate stakeholders
  • Ensures successful performance by increasing revenues, controlling expenses and providing a return on investment for the owner and the company
  • Interacts effectively with sales, kitchen, vendors, competitors, local community, and other hotel departments in order to ensure guest satisfaction
  • Executes and supports the company’s Customer Service Standards and hotel’s Brand Standards
  • Executes exemplary customer service to drive customer satisfaction and loyalty by assisting the customer and ensuring their satisfaction before and during their program/event
  • Serves the customer by understanding their needs and recommending the appropriate features and services that best meet their needs and exceed their expectations, while building a relationship and loyalty to the company
  • Gains understanding of the hotel’s primary target customer and service expectations
  • serve the customer by understanding their business, business issues and concerns, to offer better business solution both prior to, and during the program/event
  • Develops a close working relationship with operations to ensure execution of strategies at the hotel level
  • Performs other duties, as assigned, to meet business needs

Requirements

  • Diploma
  • At least 2 years of related work experience
  • 1 Year supervisory experience

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