Assistant Director / Senior Manager - Marketing & Communications

• Executes annual marketing plan to budget
• Partners with Operations, Food & Beverage and Sales teams to execute promotions and campaigns
• Acts as the liaison between the marketing department and advertising agency
• Manages F&B media schedules
• Partners with property Revenue Management
• Executes email marketing, and display advertising
• Maintains frequent, active engagement with Cluster eCommerce manager
• Facilitates social media engagement and updating content in local digital channels
• Develops and executes promotions campaign in F&B, weddings, spa, rooms and conferences
• Engages in proactive online reputation management
• Develops a comprehensive PR plan per quarter
• Maintains a comprehensive list of local media contracts
• Manages assigned accounts
• Writes and distributes all press releases
• Manages the execution of hotel sponsored events
• Supports pull through of impactful PR strategy
• Verifies the news clippings report is completed
• Manages external vendors and media agencies
• Supports the co-ordination of photography
• Manages photo shoots for seasonal or festive promotions
• Acts as central point of contact for regionally approved local photographers
• Coordinates and executes Hotel and F&B printed materials
• Controls quantity and inventory of all Hotel marketing collateral
• Assists in the production of all property signage
• Promotes collection of competitors collateral
• Manages the execution of F&B direct marketing activities
• Verifies all collateral is as per brand standard guidelines
• Assists and manages the development, co-ordination and execution of all communications activities
• Helps with the publication of hotel’s newsletter(s)
• Supports communications duties
• Assists in the liaison and execution of joint F&B promotions
• Works with eCommerce to verify the Hotel’s website is updated
• Partners with Director of Marketing to create marketing plan
• Provides training and marketing leadership
• Coordinates with property and above property eCommerce and Revenue Management teams
• Keeps abreast of competition and its collateral, advertising, and marketing efforts.

• 2-year degree from an accredited university in Marketing, Public Relations, Business Administration or related major and 4 years experience in the sales, marketing, digital or related professional area
• hospitality marketing or digital advertising experience preferred
• OR 4-year bachelor's degree in Marketing, Public Relations, Business, or related major
• 2 years experience in the sales, marketing, digital or related professional area
• hospitality marketing or digital advertising agency experience preferred.

hospitality marketing or digital advertising experience preferred