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Shapes and executes an overall marketing strategy. Communicates this strategy to the marketing team and other business units. Coordinates with sales management in order to ensure alignment of marketing and sales strategies. Evaluates past programs/events and develops new programs in order to generate tours and meet or exceed goals. Participates in the performance management, coaching, recruiting, and selection of the marketing workforce, and develops compensation plans that will maximize productivity.
Job Responsibility:
Shapes and executes an overall marketing strategy
Communicates this strategy to the marketing team and other business units
Coordinates with sales management in order to ensure alignment of marketing and sales strategies
Evaluates past programs/events and develops new programs in order to generate tours and meet or exceed goals
Participates in the performance management, coaching, recruiting, and selection of the marketing workforce, and develops compensation plans that will maximize productivity
Developing & Executing Marketing Strategy
Managing Tour Flow & Guest Experience
Developing Programs for Generating Traffic Flow/Business
Managing & Developing the Sales & Marketing Workforce
Contributing to the Management of the Enterprise
Requirements:
Bachelor's degree or 4 years of equivalent work experience
minimum 2 years experience in a similar position
Proficiency in reading and writing English (additional language required for certain positions)
Successful Candidates Will Be Willing To: Work in close contact with the general public in sales and marketing situations that require strong communication and customer service skills
Openness to adapt to different cultural contexts based on location
Must be willing to work weekends and holidays as required by business needs