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You will be responsible for developing and implementing comprehensive brand strategies, conducting market research, analyzing key performance indicators, and overseeing marketing campaigns. You will collaborate with cross-functional teams, including sales, marketing, and research, to ensure successful brand growth and market share expansion. You will also have the opportunity to develop your skills in communication planning, media strategy, and budget management.
Job Responsibility:
Lead market research and analysis to identify growth opportunities
Develop and execute innovative brand strategies to achieve ambitious business goals
Create and manage marketing campaigns, ensuring flawless execution and optimal ROI
Collaborate with cross-functional teams to ensure seamless project execution
Track key brand performance indicators and provide data-driven insights
Manage and optimize marketing budgets effectively
Requirements:
Bachelor's degree in Marketing, Business Administration, or a related field
5+ years of experience in brand management within the FMCG or pharmaceutical industry
Proven track record of developing and executing successful brand strategies
Strong analytical skills and experience with market research methodologies
Excellent communication, presentation, and interpersonal skills
Fluency in English and Japanese (both written and spoken)
Proficient in Microsoft Office Suite and relevant marketing software
Strong project management and organizational skills
A consumer-centric and agile mindset
Nice to have:
Experience working with external distributors is a plus