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As La Vie’s Assistant Brand Manager, you’ll have the unique opportunity to join our incredible French marketing team and help develop and grow a unique brand.
Job Responsibility:
Contribute to the launch of our game-changing innovations : monitoring media plans, creating content for the website and toolkit visibility for the sales team…
Participation in the PR strategy (influencer partnerships, press release briefs, media/journalist events, etc.)
Ensure the successful implementation of promotional initiatives in store in collaboration with marketing and the sales team : couponing plans, tastings in stores, POSM management
Craft persuasive arguments to empower our field sales team
Competitive intelligence of the plant-based world
Participate in the activation of amazing accounts like Burger King or Pizza Hut
Contribute to the creation of sales support materials for food service events (tradeshows, client activations)
Craft and oversee activations for cool clients i.e Land & Monkeys, Komu, Quitoque
Help to ensure the perfect execution of Tradeshow (such as Sirah Lyon, Sandwich & Snack Show)
Organizing La Vie’s participation / visibility in external events such as brand or media partnerships
Requirements:
You are passionate about food, brands and communication
You are extremely curious, creative and dynamic
You are hands-on, proactive and ready to take on new challenges
You are organized and detail-oriented
You are fluent in both English and French
Experience: < 6 mois
What we offer:
50% Navigo OR the equivalent in green mobility
Healthy snacks
IT tools of your choice from BackMarket
Pocket-friendly veggie lunch by Frichti
Weekly afterwork drinks with the team
Team Participation in sports events
Training, learning lunch, regular Q&A sessions with our leadership, honest discussions about our company KPIs, monthly feedback sessions