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Assistant Brand Manager - FMCG Chocolate

https://www.randstad.com Logo

Randstad

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Location:
Malaysia, Kuala Lumpur

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Category:
-

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Contract Type:
Not provided

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Salary:

7000.00 - 9000.00 RM / Month

Job Description:

The Assistant Brand Manager / Brand Manager will be responsible for brand strategy, product marketing, and campaign execution. This role involves working cross-functionally with internal teams and external partners to enhance brand visibility, drive sales, and maintain strong consumer connections.

Job Responsibility:

  • Brand Strategy & Execution: Develop and execute marketing plans, including new product launches, consumer promotions, and A&P activities
  • Market Research & Analysis: Conduct market research, analyze consumer insights, and track competitor activities to inform brand strategies
  • Marketing Campaigns: Manage branding initiatives, oversee promotional materials, and ensure consistency across digital and offline channels
  • Stakeholder Collaboration: Work closely with internal teams, media agencies, and external partners to align brand positioning and execution
  • Performance Tracking: Monitor sales and marketing performance, prepare reports, and make data-driven recommendations for improvement
  • Budget Management: Develop cost-effective marketing plans and allocate resources efficiently

Requirements:

  • Degree in Marketing, Business, or a related field
  • Minimum 3-5 years in brand management, preferably in FMCG
  • Strong strategic thinking and execution skills
  • Experience in product development and campaign planning
  • Strong analytical, communication, and stakeholder management skills
  • Ability to adapt to market trends and optimize brand strategies

Additional Information:

Job Posted:
May 31, 2025

Expiration:
July 13, 2025

Employment Type:
Fulltime
Work Type:
On-site work
Job Link Share:
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