Assistant Brand Innovation Manager

• Lead and support end-to-end NPD projects including concept development, packaging, pricing, and product launch planning
• Collaborate with Product Development, R&D, and Marketing to translate consumer insights into innovative products
• Coordinate new retail store rollouts, including layout, design, and operational setup
• Identify and implement cost-saving measures across the value chain (manufacturing, procurement, logistics)
• Support potential M&A or partnership evaluation with basic due diligence and project coordination
• Conduct category and trend analysis to identify product gaps and strategic opportunities
• Collaborate closely with Sales and Commercial team to develop effective go-to-market strategies
• Monitor and evaluate NPD project timelines, cost targets, and execution milestones
• Ensure food safety compliance and product quality standards are met throughout the development process

• Bachelor’s degree in Marketing, Business, or a related field
• Minimum 5–8 years of experience in NPD, product marketing, or commercial project roles, preferably within FMCG
• Strong coordination and project management experience across multiple functions
• Solid commercial and financial acumen, with a hands-on approach to execution
• Comfortable with ambiguity and fast-paced environments
• Excellent communication and stakeholder engagement skills
• Familiarity with basic supply chain, manufacturing, or retail operations is a plus

Familiarity with basic supply chain, manufacturing, or retail operations