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The Art Director plays a key role in shaping Lane Bryant’s brand expression across all marketing channels. This leader drives seasonal art direction, oversees daily execution, and mentors a team of designers in a highly collaborative, cross‑functional environment. The ideal candidate blends strong conceptual thinking with hands‑on executional expertise across photo, video, print, and digital.
Job Responsibility:
Lead seasonal brand-forward creative concepts that excite customers and inspire internal teams
Provide clear, actionable art direction for laydown photoshoots, social shoots, direct mail, and POS
Oversee execution of daily deliverables and monthly seasonal jobs across print, digital, and in‑store channels
Ensure all creative aligns with brand standards, marketing objectives, and seasonal strategies
Demonstrate hands-on capability in: video editing and video art direction
photo art direction and retouching oversight
Figma, print production, and digital design
Manage and mentor a team of designers, fostering growth, clarity, and creative excellence
Partner daily with cross‑functional channel teams—including strategy, ecom, email, social and ops partners to bring campaigns to life
Communicate clearly and proactively to keep partners aligned and projects on track
Requirements:
3+ years of art direction or senior design experience, preferably in retail, fashion, or lifestyle brands
Proven experience leading photo and video shoots, from concept through execution
Strong portfolio demonstrating brand storytelling across print, digital, and social
Expertise in Adobe Creative Suite, Figma, and video editing tools
Exceptional communication, leadership, and time‑management skills
Ability to thrive in a collaborative, fast‑moving environment with multiple stakeholders
What we offer:
Merchandise discount at select KnitWell Group brands
Support for individual development plus career mobility within our family of brands
A culture of giving back – local volunteer opportunities, annual donation and volunteer match to eligible nonprofit organizations, and philanthropic activities to support our communities