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The Area Director of Revenue Management will develop and oversee strategic tactical plans in all market segments, to optimize occupancy, ADR, and RevPAR for multiple hotels. The Area Director is responsible for hotel revenue management strategies based on a complete analysis of the competitive set, distribution channels, historical data, and marketing.
Job Responsibility:
Develop and oversee strategic tactical plans in all market segments, to optimize occupancy, ADR, and RevPAR for multiple hotels
Responsible for hotel revenue management strategies based on a complete analysis of the competitive set, distribution channels, historical data, and marketing
Revenue management expertise in management of systems and distribution channels, hotel pricing and restrictions, inventory management as well as competitor analysis
Optimize RevPAR by analyzing/forecasting demand and establishing effective selling strategies, oversell strategies, optimal and seasonal market mix including group, transient and wholesale
Conduct ongoing competitor price/product analyses to ensure proper rate positioning/product offering relative to the competition
Analyzes historical numbers, market trends and revenue strategies and can effectively verbalize recommendations based on his/her findings
Work with property team on pricing decisions for transient, group and wholesale segments
Establishes group strategy with a goal to set effective group pricing, pattern, and base with the sales department
Implements strong future strategies to assist in making relevant decisions and maximize overall revenue for multiple properties
Improves property performance by strategizing with other team members about overcoming market and property challenges and marketing initiatives
Manages all distribution and reservation channels including GDS, ecommerce, websites and call center to ensure proper positioning and selling strategies
Direct weekly revenue meetings with efficient preparation, analysis of past performance, and future strategy discussions with property teams
Implement pricing strategies for transient business segments and assist with group pricing strategies including Select and Sell Guidelines and group patterns
analyze competitor-pricing analysis to ensure correct daily and seasonal rate positioning to the competition
Acts as a liaison between electronic distribution channels, including offsite call center, to maximize property exposure and bookings
Thorough understanding of STAR report, and ability to speak in depth to all reports included in weekly revenue meeting packet
Manage/update current selling strategies and product information in all available distribution channels/reservation sources (PMS, third-party reservations providers, call centers, websites, GDS, etc.)
Facilitate Weekly Revenue Strategy meetings
Work with DOSM and hotel team to establish strategies to increase revenue of both rooms and F&B
Maintain accurate and detailed historical data for all market segments
Continually monitor all pertinent travel related websites to ensure competitiveness in positioning, text, availability, and price
Maximizing the Hotels' revenues by monitoring transient and group production, ensuring that an optimal guest mix is maintained
Critically analyzing the impact of the revenue management strategies implemented by the Hotels, including pricing
Ensuring that all rate plans are built in accordance with established guidelines
Update and maintain all revenue management tools
Ensuring that the Hotels' position in the GDS and other distribution channels is consistent with the Hotels' Selling Strategies, includes conducting rate parity and availability audits
Ensure group inventory and cut-off dates are managed according to demand
Dealing effectively with people, creating teamwork, taking charge, generating enthusiasm, motivating, and using an uplifting and lead-by-example leadership approach.
Requirements:
Minimum 5 years of progressive experience in senior hotel Revenue Management roles, preferably within full-service or upscale/luxury environments
Multi-property experience required, with demonstrated success overseeing or supporting revenue strategy across multiple hotels simultaneously
Strong familiarity with Marriott-branded hotels, including experience operating within large brand systems, standards, and reporting frameworks
Proven ability to influence and lead senior leaders and cross-functional teams without direct reporting authority
Highly collaborative, with the ability to partner effectively with Sales, Marketing, Digital, Distribution, and Operations teams
Comfortable presenting complex analyses and strategic recommendations to executive leadership and ownership groups
Demonstrated experience leading change initiatives and driving performance improvement, particularly in underperforming or transitioning properties
Ability to translate data, trends, and forecasts into clear, actionable insights for both technical and non-technical audiences
Strong coach and people developer, with a track record of mentoring and elevating Revenue Management talent
Thrives in fast-paced, complex environments, balancing short-term performance wins with long-term revenue strategy and growth
Deep knowledge of hotel PMS, CRS, reservations platforms, revenue management systems, GDS, and distribution extranets
Experience with Marriott RM tools, reporting, and brand compliance standards strongly preferred.