AP House Director

• Developing and implementing business strategies to grow the client community and maximize commercial performance
• Driving the achievement of objectives and KPIs, ensuring rigorous sales monitoring and performance follow-up
• Overseeing sales forecasts, allocations, and commercial planning
• Analyzing the local market and competitive landscape to adjust business actions accordingly
• Ensuring an exceptional and personalized client experience aligned with Audemars Piguet’s standards
• Supervising CRM accuracy and ensuring high-quality client data management
• Maintaining an elegant, welcoming, and brand-compliant AP House environment
• Inspiring, leading, and developing a team of more than 10 people
• Ensuring onboarding, continuous training, and capability development of all team members
• Managing operational excellence, including scheduling, stock accuracy, procedures, and compliance
• Overseeing administrative and financial processes, including budgeting and cash management
• Collaborating closely with internal partners and contributing to local activations and AP initiatives

• Minimum 8 years’ experience in a managerial role within luxury retail, ideally in watchmaking or high-end hospitality
• Proven experience leading and developing teams of more than 10 people
• Strong leadership, communication, and inclusive team management skills
• High service orientation, strong organizational abilities, and comfort operating in a demanding environment
• Fluency in English and Thai is mandatory
• Solid analytical skills and proficiency with MS Office, CRM systems, and POS tools
• Entrepreneurial mindset, initiative, and ability to embody Audemars Piguet’s values

Audemars Piguet offers a competitive and comprehensive compensation and benefits package