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Manager of Analytics and Measurement role within PMG's Analytics and Data Science practice. The role involves creating dynamic, integrated analytics solutions that drive business success across digital marketing channels (Paid Search, Programmatic Display, Social, Video, Affiliate, Brand, and Mobile) for world-recognized brands.
Job Responsibility:
Lead the delivery of analytics and measurement solutions for PMG’s Financial Services and Retail clients
Partner with clients to understand their marketing measurement challenges, crafting solutions
Scope, plan, and manage projects from start to finish
Collaborate with cross-functional teams to design and implement measurement strategies
Translate complex analytics into clear, meaningful insights for both technical and non-technical audiences
Oversee the development and maintenance of custom analytics solutions
Manage internal and external communications to ensure smooth collaboration
Mentor and coach a team of data visualization analysts and data engineers
Stay ahead of marketing measurement trends, tools, and best practices
Support business development by contributing to RFPs and identifying opportunities to grow client accounts
Requirements:
5+ years of Analytics and Measurement experience or a related field, with a bachelor’s or master’s degree
1+ years of experience managing a team of 3+ direct reports, with a proven ability to coach, mentor, and empower team members while ensuring accountability
Strong knowledge of marketing measurement frameworks, including media mix modeling, lift testing, and incrementality testing
Hands-on experience with data warehousing solutions like Amazon Redshift, BigQuery, or Snowflake
Proficiency in SQL for querying, analyzing, and overseeing data processes
Familiarity with data visualization tools such as Tableau, Looker Studio, or Power BI
Experience implementing and managing ETL pipelines
Knowledge of Python or R for advanced data manipulation and statistical modeling
Proficiency with Excel/Google Sheets for quick data manipulation and modeling and experience with dbt
Experience working with ad tech and digital marketing data
Strong communication and presentation skills
Proven ability to build relationships in fast-paced, cross-functional environments and deliver results under tight timelines
Nice to have:
Master’s in Marketing Analytics, Applied Analytics, Business Analytics, Data Science or a similar domain is a plus
A high level of emotional intelligence and a collaborative approach to leadership
A passion for working with diverse teams and fostering an inclusive culture of collaboration and learning
A commitment to curiosity and adaptability as a continual learner
A dedication to people-focused leadership
Familiarity with data governance and data privacy regulations (especially in the financial services industry) is a plus
What we offer:
Professional Development: learning and development programs, mentorship opportunities, and career advancement support
Generous Time Off: generous paid time off and holiday allowances
Parental Leave: paid parental leave
Retirement & Pension Plans: competitive retirement or pension programs, including contribution matching
Fertility and Family Support: fertility benefits for all team members and their spouses
Healthcare: Coverage and support for everyday medical expenses and routine care
Pet Insurance
Lifestyle Spending Accounts: 100% company-funded accounts to promote healthy habits and well-being
Commuter Benefits: support for travel and commuting needs
Annual Bonus: All employees are eligible for an annual bonus
Volunteering Opportunities: 8 give-back hours to volunteer
AI Enterprise License: Access AI Enterprise accounts and participate in weekly AI training sessions