Analyst, B2B & Product Marketing

• Support execution of B2B marketing activity, primarily for Network Products
• Contribute to development of marketing assets, including thought leadership, case studies and sales enablement
• Ensure alignment with Mastercard brand and messaging frameworks
• Assist in adapting global narratives for regional and market needs
• Support planning and delivery of industry events, forums and customer engagements
• Coordinate event content, messaging and materials with internal stakeholders
• Contribute to pre- and post-event activities, including engagement and performance reporting
• Gather and structure competitive intelligence and market insights
• Support development of insight-led materials to inform GTM, messaging and sales engagement
• Track competitor activity, market trends and emerging themes across Core payment network solutions
• Support SEO/AEO initiatives to improve content discoverability
• Assist in creating and optimizing digital content based on audience needs and search behaviours
• Collaborate with digital and marketing operations teams on campaign delivery and performance
• Track and report on performance across campaigns, events and content
• Support use of dashboards and reporting tools to monitor effectiveness
• Work with Product, Sales, Marketing and Communications teams to support aligned initiatives
• Build strong relationships across regions and functions
• Ensure consistency and quality of marketing outputs

• Early-career experience in B2B or product marketing, or a related field in the finance industry
• Exposure to campaigns, content development or events
• Strong attention to detail and ability to deliver high-quality outputs
• Clear communication skills, with ability to simplify complex topics
• Analytical skills with interest in data-driven decision-making
• Ability to manage multiple priorities effectively
• Collaborative, team-oriented
• Curious, proactive and eager to learn
• Comfortable in a fast-paced, cross-functional environment
• Customer-focused, with interest in market trends
• Takes ownership and follows through on deliverables

Experience in payments, fintech or technology is a plus