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Alliance Manager - Publishers

France, Paris Employment contract · Job Posted March 19, 2026
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Job Description

As a business orchestrator, reporting to the CMO, you will support the Marketing Department in the development and management of an ecosystem of strategic partners (hyperscalers & publishers) in order to: Accelerate business pipeline; Win complex multi-partner deals; Increase the value of Silamir offers (services, IP, co-sell, co-marketing); Structuring a high-performance GTM dynamic with our partners.

Job Responsibility

  • Business development via the ecosystem: Follow-up on partner-sourced & co-sell leads
  • Promotion of multi-partner packages
  • Identification of common strategic accounts
  • Activating the right partners at the right time in the sales cycle
  • Contribution to deal strategies
  • Sales promotion & sales enablement: Help set up and lead partner rituals
  • Coordination of joint GTM actions
  • Pre-campaign & RFP sales training and events
  • Creation of sales aids
  • Governance & partner programs: Managing partnership levels & co-sell readiness
  • Follow-up on certifications & upgrading key skills
  • Monitoring of MDF / coop marketing budgets
  • Deployment of quarterly plans: events, webinars, case studies
  • Consolidated reporting : Pipe influenced / Closing rate / MDF utilization / Partner contribution to deals

Requirements

  • First significant experience (2 years) in alliances, marketing, B2B, partnerships or business development
  • Experience in a Tech / Cloud / Consulting environment would be highly appreciated
  • Good understanding of Cloud & ISV ecosystems
  • Ability to work on multi-stakeholder deals
  • Business orientation, value and closing
  • Ability to structure concrete action plans
  • Cross-functional coordination skills
  • Key marketing skills
  • Understanding B2B Go-To-Market (GTM) strategies
  • Ability to implement partner campaigns (webinars, content, events)
  • Mastery of co-marketing & co-selling mechanics
  • Reading and analysis of marketing & sales KPIs (conversion, influenced pipe, MDF ROI)
  • Good understanding of product marketing (packaging, verticalization, use cases)
  • CRM knowledge & pipeline management
  • Structured, rigorous, autonomous and results-oriented
  • Excellent interpersonal and coordination skills

Nice to have

Experience in a Tech / Cloud / Consulting environment

What we offer

  • A culture of empowering employees to match their potential
  • An inclusive and equitable culture (EgaPro women/men index of 100/100)
  • A work/life balance that is important and respected
  • Proximity and availability of the management team
  • Premises located in Paris close to all shops and transport links

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