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This role will lead SEO and geographic optimisation advisory for a set of high‑priority web pages and social content. You will conduct audits, identify quick wins, develop governance playbooks, and upskill internal teams. The position works closely with comms, web editors, and digital content owners.
Job Responsibility:
Conduct SEO audits covering technical health, on‑page optimisation, metadata, schema, and internal linking
Assess GEO gaps and localisation needs to improve regional content performance
Implement quick‑win fixes including metadata updates, redirects, canonical hygiene, and page‑level optimisations
Produce SEO/GEO‑aligned content briefs for priority keywords and target geos
Develop a governance playbook covering ongoing GEO and SEO hygiene and templates for future content
Deliver 1-2 training sessions for comms and web editors
Requirements:
Proven experience delivering technical SEO audits and actionable recommendations
Strong understanding of multi‑market / GEO optimisation and localisation strategy
Skilled in metadata optimisation, canonical/redirect management, schema, and internal linking
Experience producing SEO content briefs aligned to keyword and regional priorities
Comfortable leading training or enablement sessions for non‑technical teams